SOURCE: Vector Marketing

May 09, 2011 10:43 ET

Vector Marketing Announces Award Winners From the 2011 Pi Sigma Epsilon National Sales Competition

WILMINGTON, DE--(Marketwire - May 9, 2011) - Vector Marketing Corporation, the single-level direct sales division for Cutco Cutlery, the largest kitchen cutlery manufacturing company in North America, presented several awards at the Pi Sigma Epsilon (PSE) Pro-AM Sell-a-Thon® sales competition at PSE's National Convention held March 28-April 3 in Orlando, FL.

Vector Marketing sponsored the Pi Sigma Epsilon Pro-Am Sell-a-Thon®, which is a year-long competition based on the Miller Heiman Sales System®.

The Pro-Am Sell-a-Thon pairs collegiate PSE members with sales professionals to provide the students with training on the Miller Heiman Sales System®. The purpose of this event is to teach the participating PSE students sales skills, to promote sales as a professional career and to provide an opportunity for sales professionals to share their knowledge with students. The students and their coaches work to develop a twelve-minute sales call plan with a buyer. The over 70 participating students are then videotaped making their sales call and the finalists are selected from the tapes.

The 2011 Pro-Am Sell-a-Thon® winners were:

  • 5th place: Chris Utesch, University of North Carolina-Wilmington (trophy and cash prize of $250)
  • 4th place: Justin Shatto, University of South Dakota (trophy and cash prize of $500)
  • 3rd place: Stewart Allen, Louisiana State University (trophy and cash prize of $750)
  • 2nd place: Brad Walker, Central Michigan University (trophy and cash prize of $1,000)
  • 1st place: Adam Schumer, The College of New Jersey (trophy, cash prize of $1,500, and a custom-made business suit by Tom James)

In addition to the Pro-Am Sell-a-Thon, Vector Marketing also sponsored the Top Marketing Award, the Faculty Advisor of the Year Award, and the Vector Marketing $1,000 Scholarship.

The Top Marketing Award best exemplifies a chapter's ability to successfully implement a creative marketing campaign in a professional and analytical manner through effective planning, research, strategy implementation, and follow up. The Top Marketing Award winners were:

  • 2nd place: Louisiana State University for their Rock N Wear Fashion Show (trophy)
  • 1st place: Miami University for their project (trophy)

The Faculty Advisor of the Year Award recognizes the faculty advisor to a Pi Sigma Epsilon chapter who has effectively guided his/her chapter to a successful year by offering advice, reviewing projects and supporting the chapter in its endeavors. The winner of the Faculty Advisor of the Year Award was:

  • Dr. Katie Hartman, University of North Carolina-Wilmington ($1,000 research stipend)

The Vector Marketing $1,000 Scholarship is given to a student who has demonstrated a commitment to community service and intends to pursue a career in sales. The winner was:

  • Richard Schramm, University of Akron

PSE is the only national collegiate professional, co-educational fraternity for marketing, sales, and management. The Pro-Am Sell-a-Thon was made possible with the support of Vector Marketing Corporation, Miller Heiman, Northwestern Mutual Financial Network, Heartland Payment Systems, and Kodak.

About Cutco Cutlery and Vector Marketing
Cutco Cutlery ( is a 62-year-old company with headquarters and manufacturing facilities in Olean, New York. Vector Marketing ( coordinates all sales for Cutco Cutlery through a national network of college students who sell products through in-home personal demonstrations. More than 13 million US households own a Cutco product.

About Pi Sigma Epsilon
PSE ( was founded in 1952 with a mission to develop the sales and marketing skills of its members. Individuals from a diverse collegiate membership of more than 2,300 come together in PSE to enhance their academic, professional, and personal experiences.

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