Verb Exchange Inc.

December 14, 2007 15:04 ET

Verb Exchange Completes Licensing Deal for AdIQ AdServer

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Dec. 14, 2007) - Verb Exchange Inc. (TSX VENTURE:VEI) is pleased to announce that it has now acquired the irrevocable, worldwide, perpetual and transferable license to the AdIQ software platform from NexDesk Inc.

This acquisition represents a major component of the Company's Co-Pilot Console product. Co-Pilot is a simple to use communications product that integrates mobile, desktop and web-based use, allowing subscribers to make inexpensive, or even free, high quality VoIP calls and send domestic and international SMS text messages. The integration of AdIQ will enable the Company to monetize its subscriber base by providing high value, highly targeted, relevant advertising to its subscribers.

Orion Alexander, the principal of NexDesk, has recently joined the Company's Advisory Board and along with his team, is actively working with the Company's development team to integrate AdIQ with Co-Pilot. When coupled with Verb's rich database of subscriber analytics, the software will enable Verb to provide targeted, non intrusive, high value ad revenue to dramatically increase existing margins on its mobile application.

Ads served through Co-Pilot will be targeted at individual subscribers based on their own individual behaviors. These delivered ads will be more relevant, useful, and interesting to subscribers and therefore convert better for an advertiser, allowing the Company to command higher ad revenue.

Additionally, AdIQ incorporates Location Based Services ("LBS") capabilities that will allow Verb to deliver location based advertisements to its mobile application subscriber base. This technology further differentiates Verb in the mobile space as location based ads command a premium as advertisers can deliver their message based on the current location of the subscriber.

As initial consideration for the license, the Company has issued 100,000 common shares to NexDesk Inc. at a deemed price of $0.59 per share. The common shares have a hold period expiring on April 12, 2008.

About Verb Exchange:

Verb Exchange Inc. is a digital media company deploying modular applications that integrate mobile, web and desktop communications with leading-edge analytics and ad-serving technology to create the ultimate relationship marketing platform.

This year, Backbone Magazine and The Globe and Mail ranked Verb Exchange Inc. as the #1 Canadian Tech Company for showing the most significant performance increase year on year. Business in Vancouver listed Verb Exchange Inc. as #1 in its list of Top 100 Fastest Growing Companies in BC. It was ranked based by percentage growth in revenue between 2002 and 2006.

Statements included in this announcement, including statements concerning our plans, intentions and expectations, which are not historical in nature are intended to be, and are hereby identified as, "forward-looking statements" for purposes of the safe harbor provided by Section 21E of the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by words including "anticipates", "believes", "intends", "estimates", "expects" and similar expressions. The company cautions readers that forward-looking statements, including without limitation those relating to the company's future operations and business prospects, are subject to certain risks and uncertainties that could cause actual results to differ materially from those indicated in the forward-looking statements.

The TSX Venture Exchange has not reviewed and does not accept responsibility for the adequacy or accuracy of the content of this news release.

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