SOURCE: Verimatrix

June 17, 2008 21:44 ET

Verimatrix Content Security Chosen for Win Multimedia's WinTV

Three-Dimensional Content Protection Supports WinTV's Innovative Pay-TV Model

SINGAPORE--(Marketwire - June 17, 2008) - CommunicAsia 2008 - Verimatrix, setting the standard in content security technologies that enhance the value of pay-TV networks, today announced that Win Multimedia, Thailand's leading IPTV Operator and Multimedia Service Provider company, has selected Verimatrix to protect its Digital Television Channels and video-on-demand service of WinTV. Verimatrix's Video Content Authority System (VCAS™) for IPTV provides end-to-end security for content delivered to more than 500,000 WinTV subscribers.

"Win Multimedia's WinTV is an excellent example of how Asia's IPTV operators are bringing different types of services and delivery networks together in order to create compelling new pay-TV services," said Steve Oetegenn, chief sales and marketing officer at Verimatrix. "The role of content protection has evolved beyond a single layer of protection that is locked to the distribution network into a flexible, 3-dimensional approach that adapts to and enables new business models."

WinTV includes 60 channels of digital television programming in a unique "catch-up" format, movies and trailers on demand, as well as special interactive services such as karaoke, music vote, games, e-learning and shopping, which are offered on set-top boxes (STBs) and secure PC screens.

"Win Multimedia's success is grounded in our ability to give our subscribers the content they want, when they want it, including sports coverage and on demand movies. We can only do this if the content owners trust Win Multimedia's ability to protect their premium content all through our distribution chain," said Jintavee Sawadisevee, Win Multimedia's chief information officer, "Verimatrix provides us with the capability to secure WinTV content at every stage including across our wireless distribution networks. VCAS for IPTV also integrates well with our partners and component vendors, which is an important consideration for protecting our investments."

Verimatrix worked closely with hardware and software partners, including content delivery platform provider DigiSoft, to roll out the content security deployment. Verimatrix's partner ecosystem, including Sun Microsystems, enabled rapid integration and smooth interoperability.

About Win Multimedia

Win Multimedia is the leading IPTV Operator and Multimedia Content Service Provider in Thailand. We operate the IPTV service named "WinTV" that offers multimedia content and services to our customers via set-top boxes (STBs) and PC screens. The services include Digital TV Channel, Video on Demand (VOD), Karaoke, Information Service, SMS, Tracking, Interactive Services, Game, Video Conference, etc.

About Verimatrix

Verimatrix sets the standard for software-based content security and revenue enhancement technologies in pay-TV networks, with a global customer base of telecommunications providers. The Verimatrix Video Content Authority System (VCAS™ ) offers a suite of next-generation technologies that has been independently audited and ranked as the global leader in IPTV content protection. VCAS was designed for two-way and hybrid networks to protect content and enhance revenue streams, while combating digital piracy wherever it occurs within the distribution chain. The company's content security experts maintain close relationships with the major studios and broadcasters to help address the challenges facing pay-TV networks of today, and those of tomorrow. Verimatrix customers benefit with most favorable access to premium content, enabling the richest, most versatile viewing experience for their digital video subscribers. For more information on why VCAS is the most widely deployed IPTV content security system with tier one operators, please visit www.verimatrix.com.