SOURCE: MyPublicInfo

October 27, 2006 08:00 ET

Veteran Marketer Julie Houk Appointed Chief Marketing Officer for MPI

Houk Brings Extensive Online Marketing Expertise From Posts at National Heritage Foundation Inc., American Online, and Advanced Computer Concepts

ARLINGTON, VA -- (MARKET WIRE) -- October 27, 2006 -- MyPublicInfo (www.MyPublicInfo.com), a leading provider of identity scoring and monitoring solutions for consumers, today announced the addition of Julie Houk to its management team as Chief Marketing Officer. Julie Houk will be responsible for the entire marketing division at MyPublicInfo.

Prior to her relationship with MPI, Julie Houk conducted sales and marketing consulting, as well as brand development and expansion for multiple organizations. With almost 20 years experience in public relations, marketing, and communications, she will create and execute marketing strategies, which will expand MPI's reach to a greater number of consumers. She will be responsible for tactical marketing and public relations initiatives through the fostering of business partnerships and campaigns. Houk will oversee the overall US marketing plan of MyPublicInfo, potential future alliances, brand expansion, and more.

"I am pleased to welcome Julie to our executive team," says Pat Dane, Chief Revenue Officer of MyPublicInfo. "Her expertise in marketing and communications will no doubt be an invaluable asset to the company and with her direction, help make MPI the number one choice for consumers in identity theft prevention."

Houk's portfolio includes Vice President of Marketing and Development for the National Heritage Foundation Inc., a public charitable corporation, in Northern Virginia. Houk also holds a position on the foundation's Board of Directors. In addition to the National Heritage Foundation, she also serves as the Director of Brightstar Corp. Ms. Houk's portfolio includes Director of Marketing for Advanced Computer Concepts, which provides access to over 150,000 IT products and services to corporate and government clients at a competitive price. ACC was recognized by Inc. Magazine as one of the 500 fastest growing companies in the nation. She was also Editor for ADPA Magazine, and Producer for Online News and Entertainment at America Online.

"I am thrilled to be a part of the MPI team," says Julie Houk. "MyPublicInfo offers a dynamic and innovative product that is vital for all consumers. MPI's services help the public keep track of what's being done with his or her most valuable possession -- personal identifying information."

About MyPublicInfo

MyPublicInfo, Inc. (MPI) is a subsidiary of BrightStar (OTCBB: BTSR). MyPublicInfo was founded in Arlington, Virginia in 2004 and is the leading provider of consumer identity and public records management services. MPI sells the most comprehensive consumer products available through www.IdentitySweep.com and www.MyPublicInfo.com, partner web sites, and other marketing channels. MPI also provides a free identity theft risk assessment service called National Fraud Score, accessible at www.NationalFraudScore.com. For more information or orders, please go to www.MyPublicInfo.com.

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