VFA, Inc.

March 03, 2010 09:00 ET

VFA Appoints New Director of Product Marketing, VFA.auditor

Interest in Latest Product Release Drives Staffing Increase

BOSTON, MA--(Marketwire - March 3, 2010) -  VFA, Inc., a leading provider of end-to-end solutions for facilities capital planning and asset management, today announced the appointment of E. George Hamilton as Director of Product Marketing for VFA.auditor®.

"Market interest in the latest release of VFA.auditor has increased significantly as organizations look to quickly and cost-effectively standardize their facility data collection and to support the development of overall capital budget estimates for their entire portfolio," said Ameeta Soni, senior vice president of marketing and business development for VFA, Inc. "VFA is pleased to leverage the talent of creative and driven technology marketing professionals to continue to advance the technical capabilities of VFA.auditor and develop compelling business value for the marketplace."

Mr. Hamilton is responsible for the product marketing of VFA.auditor -- a Web-based facility-centric assessment survey solution that leverages VFA's industry-leading domain expertise to standardize facility data collection. He has 17 years of experience within enterprise IT. Most recently as product marketing manager at LogMeIn, Mr. Hamilton managed product marketing and lead generation for LogMeIn's SaaS-based remote support and management software targeted at enterprise IT professionals. Previously, he served as an industry analyst focusing on enterprise IT at Yankee Group and held marketing positions at Genuity, Sybase and Boston Scientific Corporation. Mr. Hamilton earned a Bachelor's degree with honors from Northeastern University and a Master's degree with honors from Bentley College.

About VFA
Headquartered in Boston, VFA, Inc. is the leading provider of end-to-end solutions for facilities capital planning and spend management. VFA solutions uniquely combine facility assessment services, Web-based software and business consulting services to enable customers to manage every stage of the capital asset lifecycle -- from requirements gathering and long-term planning to capital budget creation and spend management. More than 450 organizations in corporate, education, government and healthcare markets have relied on VFA solutions to strategically manage their capital assets. VFA's flagship software product, VFA.facility®, is currently used to manage more than three billion square feet of real estate. For more information, please call 800-693-3132 or visit

Contact Information

  • Press Contacts:
    Allison Bedard or Chris Poisson
    Schwartz Communications
    415-512-0770 or 781-684-0770