Victoria Sorkin

Victoria Sorkin

December 17, 2010 09:00 ET

Victoria Sorkin Beaded Creations Grace The Online Marketplace

On Saturday, December 11th, 2010, Victoria Sorkin launched its official website where clients, partners and fans can browse the rare beaded collections on the web

TORONTO, ONTARIO--(Marketwire - Dec. 17, 2010) - A little under a week ago, Saturday, December 11, 2010 marked the launch of Already known and recognized for her work, Victoria Sorkin now boasts a new website complete with detailed, high resolution images which capture the true essence of her distinct beaded jewellery pieces. 

"I am happy the day has arrived for me to present my business – my dream, my passion and my soul – to the online world," says Victoria Sorkin with a genuine smile. "I hold each of my creations very close to my heart, as every one of them represents an inspiration, a story, or a personal vision for a special occasion."

The Victoria Sorkin (VS) brand, named after the talented artist herself, is a rare collection of fine beaded jewellery pieces. Each jewellery creation is handmade, using a variety of some of the world's most specialized beads, pearls, crystals and even diamonds. Hundreds of beads and thousands of intricate details in a single piece, these creations are a rare find on the jewellery scene. Victoria Sorkin designs necklaces, bracelets, rings and earrings for ladies who seek to add a certain flare to their personal style. Many even consider Victoria's pieces to be wearable art.

"The Victoria Sorkin business model is highly collaborative," explains Lior Ishai, Marketing Director of Victoria Sorkin and loving husband to the talented bead artist. "An integral part of our success as a company can be attributed to our partnership program with professionals in the fashion, beauty and entertainment industries. We recognize a key connection between the one-of-a-kind jewellery pieces we create, and the element of beauty that is sought after by clients in a hair salon, models on a set, and customers who walk through the doors of a fashion boutique."

Among the most successful business partnerships at VS are those with bridal salon specialists, stylists, hairdressers, image consultants, make-up artists, fashion designers and retail shops. Professional partners benefit from an additional revenue stream and added value for their clients, while the Victoria Sorkin line enhances sales and increases marketability – a win-win situation if there ever was one.

Over and above her standard, Victoria Sorkin offers two specialized lines: Royal Made and Wedding. Her Royal Made Line consists of custom-made jewellery pieces for those women interested in a one-of-a-kind piece they can call their own. Comprised of elegant white-themed creations, the VS Wedding Line is dedicated to all those brides looking for an unforgettable jewellery piece on their special day.

Victoria Sorkin is a Ukraine-born artist. In her early childhood days, Victoria Sorkin dabbled in various visual art forms including painting and sketching but it wasn't until her early twenties that she began working intimately with beads. One after another, Victoria's beaded creations took shape. She quickly became immersed in the fine art of beadwork and it has been both her career and her passion ever since.

The Victoria Sorkin brand is built on a foundation of womanly empowerment. Women often use jewellery as a way to express themselves and with this in mind, each VS piece has its own dynamic style. While this is true, one quality remains consistent in all Victoria Sorkin pieces: their ability to make a statement – and what that statement is, lies in the heart of the wearer. 

For more information visit: Discover how to become a partner and stay connected with Victoria Sorkin by subscribing to regular email updates.

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