SOURCE: Video Clarity

September 20, 2007 09:00 ET

Video Clarity and Sarnoff Form Alliance to Enhance Video Quality Analysis

Companies to Provide Quantitative, Repeatable Measurement Tools

CAMPBELL, CA and PRINCETON, NJ--(Marketwire - September 20, 2007) - Video Clarity and Sarnoff Corporation today announced a strategic alliance to integrate their respective technologies to provide a more comprehensive, quantitative video quality analysis tool. The combination of Video Clarity's ClearView testing tool with Sarnoff's Just Noticeable Difference (JND) and other artifact detection algorithms allows video experts to play, capture, view, and quantitatively measure video sequences. The solution will be integrated into the ClearView product line -- including the ClearView Shuttles, ClearView Classic, and ClearView Extreme.

"Based on established physiological and psychophysical principles of visual discrimination and validated with decades of testing, JND determines whether a viewer is likely to see the effects of various processing steps on an image or video sequence. This creates a quantitative, repeatable, accurate score representing the viewer's image quality experience," said Dr. Jeffrey Lubin, principal scientist for visual perception research at Sarnoff Corporation. "This helps operators determine problems early in the design or testing cycle."

Over recent decades, the role of video images has grown steadily. Advances in technologies underlying the capture, transfer, storage, and display of images have created situations where communicating using images has become economically feasible. Video Clarity is a leading provider of automated, repeatable video quality monitoring tools.

"Video Clarity is committed to partnering with best-in-class companies to help solve important customer problems," said Bill Reckwerdt, Vice President of Marketing. "Integration with Sarnoff's algorithms allows us to perform a deeper analysis of the video sequence. This alliance addresses the needs of our customers by providing them with a richer set of video quality measurement tools."

The ClearView product family is modular in features, and is available direct from VideoClarity or one of our partners. For more information, please visit our solutions pages.

About Video Clarity

Video Clarity, Inc. is a leading provider of subjective and objective video quality analysis systems, which provide all the tools necessary for R&D laboratories, broadcasters, and transmission engineers to make deterministic measurements of video quality. Propelled by sophisticated technology and market expertise, Video Clarity's ClearView system is at the core of commercial and educational researchers around the world. Video Clarity, Inc. was founded in 2003 and is headquartered in Campbell, CA. with distribution world-wide. For additional information, please visit the company's Web site at

About Sarnoff Corporation

Sarnoff Corporation ( produces innovations in electronic, video and vision technologies that generate successful new products and services for our government and commercial clients worldwide. Founded in 1942 as RCA Laboratories, Sarnoff makes continuous breakthroughs in ICs, lasers, imaging and sensing devices; biomedical diagnostics; digital TV and video for security, surveillance and entertainment; high-performance networking; and wireless communications. Sarnoff is a subsidiary of SRI International.

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