SOURCE: VideoGenie


August 22, 2011 13:00 ET

VideoGenie Customer-Generated Videos Hit Five Million Views

Customer-Generated Video Platform Drives Viral Video Engagement for Successful Marketing Campaigns

PALO ALTO, CA--(Marketwire - Aug 22, 2011) - VideoGenie, the expert in customer-generated video, today announced that it has served five million videos across its clients' customer video campaigns. Brands use the VideoGenie platform to gather, manage and publish videos recorded by their customers and fans.

"VideoGenie is built specifically to supercharge engagement and drive viral sharing. As a result, our platform expands video views exponentially, and we have been able to hit our five million mark in a short time period," says Justin Nassiri, CEO, VideoGenie. "Across every client campaign we've launched thus far, we've seen people both watch and share contributed video content with incredible enthusiasm. Consumers love this content because it is authentic, driven by emotion and created by real people."

VideoGenie allows brands to engage and capture the passions of their fans through customer-generated video via a simple, effective and cost-efficient platform that requires no training or special experience to implement. The platform offers built-in capabilities that facilitate higher levels of engagement to dramatically expand views. Predictive analytics automatically prioritize the most popular videos in order to keep viewers engaged and watching for longer periods of time. Across VideoGenie brand campaigns, viewers watch an average of more than two minutes of video content per session, equating to more than seven individual videos.

Additionally, the platform's social game layer directly involves customers in the sharing process through a rewards system for high video performance, incenting customers to actively promote their videos to their friends to gather new views and increase visibility.

Top organizations, including the U.S. Department of State, Levis®, the Tony Awards, ShoeDazzle and Intuit® have adopted the VideoGenie platform to increase customer engagement, boost marketing efforts and increase conversion rates. VideoGenie's platform has powered a wide range of marketing activities, including highly sticky and engaging website testimonials, Facebook engagement campaigns and contests, product reviews and ad campaigns.

About VideoGenie
VideoGenie is the expert in customer-generated videos, which tap into the passions of brands' customers and fans. From video testimonials to reviews to ad campaigns, VideoGenie offers companies and brands a broad range of ways to engage customers and build an authentic voice. VideoGenie technology makes it easy to gather, publish, manage and analyze customer-contributed videos. Privately held, VideoGenie is backed by Blumberg Capital, Innovation Endeavors and angel investor Daniel Zumino. For more information, please visit

Contact Information

  • VideoGenie press contact:
    Dana Zemack or Amanda Shareghi