SOURCE: Virtual Medical Centre

December 16, 2010 14:36 ET

Virtual Medical Centre Inc. Appoints Andrew Mininger to Its Executive Advisory Committee

MARINA DEL REY, CA--(Marketwire - December 16, 2010) - Virtual Medical Centre Inc. ("VMC" or "the Company") (OTCBB: VMCT) is pleased to announce the appointment of Mr. Andrew Mininger to its Executive Advisory Committee.

On November 2nd 2010, the company reported the creation of an Executive Advisory Committee (EAC), and that it was in active discussions with appropriate candidates. We are pleased to announce that those discussions have resulted in the appointment of Mr. Mininger to the Executive Advisory Committee.

"We are very excited Mr. Mininger has agreed to be part of our Executive Advisory Committee. His considerable branding and marketing experience, especially within the pharmaceutical and healthcare industries is a fantastic asset, and we intend to take full advantage of Mr. Mininger's experience, guidance and extensive networks as we seek to expand in North America," said Mr. Wayne Hughes, VMC's CEO.

Mr. Mininger has been at the forefront of strategic advise, creative communication, technological delivery and message development for brands, division, initiatives, companies and senior management for over twenty years. While the pharmaceutical industry represents the majority of his experience, he has used his skill set to provide insights to senior management and marketers in consumer products, finance, technology and the broader healthcare marketplace.

From 1988 - 2006 Mr. Mininger provided support & consulting roles in the form of internal/external corporate communications, as well as marketing and medical communications on behalf of over 1,500 executives within the pharmaceutical industry. He has an extensive understanding of the importance of message at every stage of the product lifecycle from compound through maturity. Mr. Mininger has worked with over 50 pharmaceutical drugs and products (including 11 blockbuster or billion dollar drugs). Such clients and drugs included Pfizer's Viagra, Lipitor, Zithromax and Zyrtec. He has crafted 1,000s of presentations, executive strategies (including C-level), creative/innovative brand work across a wide array of organizations.

He is an expert in understanding, translating and creating messages and the delivery of those messages both internally and to broader consumer markets. Andrew has worked closely with the investment community developing content and platforms to support the launch of 35 companies in the IPO and self-listing marketplace, and he provides thought leadership in the creative space.

In the late 1990s his firm aided in launching 20 plus organizations into the IPO market; often working with executive management of each organization and coaching them during crucial investment community and capital investment raise activities.

In 2007 Mr. Mininger acquired Mada Design Inc. ( a boutique, creative studio, established in 1989. Currently he is the CEO and since acquisition, has pushed to develop an extension into digital asset development, animation and social media relevance including app creation, digital publishing and promotions in the virtual and web environment.

Additionally, he acts as the Managing Director of The Madison Park Company ( to blend merchant banking demands and investment objectives with strategic marketing for emerging and stranded brands in the micro and small cap marketplace.

Virtual Medical Centre's Executive Advisory Committee is tasked with the role of identifying and advising the Board of Directors and executive management on opportunities, both strategic and growth, as well as assisting in nominating appropriate candidates to the Company's Board of Directors and executive management roles.

"I'm thrilled to be part of the VMC growth vision. The healthcare space is an area I am passionate about and have been involved with for many years. I believe VMC's healthcare content is world class, if not at the top of the class with regard to quality and presentation to healthcare professionals, patients and consumers alike. I'm excited about the potential opportunities I can offer the company as it seeks to expand," said Mr. Mininger.


Virtual Medical Centre Ltd; Virtual Medical Centre Inc.

Virtual Medical Centre Inc. (VMC) is one of Australasia's leading healthcare websites providing accurate, timely, accredited and free medical information. VMC vets its material and content using the services of over 1,100 Editorial Advisory Board members from around the globe that review, write, and manage the quality control of the more than 40,000 pages of medical information, videos, surveys, reviews, forums and content that is updated every 12 hours. This allows VMC to take both a clinical approach, and consumer patient approach to providing information and content to its visitors. VMC's content is written and edited by doctors for doctors, as well as content written by doctors for consumers and patients, which results in more than 650,000 visitors and 4 million page views each month.

Safe Harbor:

This press release contains forward-looking statements, particularly as related to, among other things, the business plans of the Company, statements relating to goals, plans and projections regarding the Company's financial position and business strategy. The words or phrases "would be," "will allow," "intends to," "may result," "are expected to," "will continue," "anticipates," "expects," "estimate," "project," "indicate," "could," "potentially," "should," "believe," "think," "considers" or similar expressions are intended to identify "forward-looking statements." These forward-looking statements fall within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934 and are subject to the safe harbor created by these sections. Actual results could differ materially from those projected in the forward-looking statements as a result of a number of risks and uncertainties. Such forward-looking statements are based on current expectations, involve known and unknown risks, a reliance on third parties for information, transactions or orders that may be cancelled, and other factors that may cause our actual results, performance or achievements, or developments in our industry, to differ materially from the anticipated results, performance or achievements expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially from anticipated results include risks and uncertainties related to the fluctuation of global economic conditions, the performance of management and our employees, our ability to obtain financing, competition, general economic conditions and other factors that are detailed in our periodic reports and on documents we file from time to time with the Securities and Exchange Commission. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. The Company cautions readers not to place undue reliance on such statements. The Company does not undertake, and the Company specifically disclaims any obligation, to update any forward-looking statements to reflect occurrences, developments, unanticipated events or circumstances after the date of such statement. Actual results may differ materially from the Company's expectations and estimates.

Contact Information