SOURCE: Visible Technologies

Visible Technologies

April 23, 2013 12:00 ET

Visible Adds Business Veterans to Executive Team

Laurie Cansler and Kelvyn Flavall Strengthen Bellevue-Based Company's Executive Roster

BELLEVUE, WA--(Marketwired - Apr 23, 2013) - Visible Technologies®, the leading provider of social media monitoring, analytics and engagement for enterprise business marketers and agencies, today announced the appointment of Laurie Cansler and Kelvyn Flavall to the company's executive team. The duo will provide Visible with veteran experience from two leading executives in their respective fields.

Laurie Cansler assumes the role of Chief Financial Officer, bringing more than 20 years of experience working in a variety of finance roles including a previous position as CFO at Likewise Software, Inc. where she helped grow the company until its acquisition by EMC. Prior to her tenure at Likewise, Cansler was an analyst with Brueggerman and Johnson, a Seattle-based valuation company, and spent 11 years at AT&T where she was a Director on the Corporate Finance Team.

Kelvyn Flavall assumes the role of Vice President of Engineering and Operations, bringing more than 25 years of experience working in the United States and New Zealand. Since moving to the U.S. in 1999 Flavall has expanded his experience with leading companies including Cap Gemini/Ernst & Young as a Senior Manager in their Advanced Development Center. He also headed large scale e-commerce development at Getty Images and Clearwire where he led teams responsible for customer acquisition and self-service account management.

"The experience that Laurie and Kelvyn are bringing to the company will further accelerate the company's success and strengthen our business, technology and product capabilities," said Richard Pasewark, CEO of Visible Technologies. "This addition brings even greater depth to our executive team and showcases Visible's ability to attract the best and brightest minds in the industry. Visible's growth over the past year will only be amplified by bringing such remarkable talent and leadership into the organization."

About Visible

Visible Technologies is the industry leader in social media monitoring, analytics, and engagement for marketing professionals working in enterprise businesses and agencies. Since its inception in 2005 Visible's patented technology, Visible Intelligence product and Insight Services offering, have enabled Fortune 1000 clients to leverage social media to discover real-time consumer insights and generate business value. Learn more about Visible at

Contact Information

  • Media Contact:
    Ashley Ennis
    Barokas Public Relations for Visible Technologies
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