SOURCE: Visible Technologies

Visible Technologies

November 26, 2013 12:00 ET

Visible Technologies® Unveils Innovative New Website With Social Media Analytics Propelling Consumer Experience

Social Intelligence and Engagement Provider Invites Visitors to Experience the Power of Social Analytics With Sports Pulse, Brand Fight Club and Celebrity Cat Fight Dashboards Driven by Visible Intelligence®

BELLEVUE, WA--(Marketwired - Nov 26, 2013) - Visible Technologies®, the industry leader in social analytics and engagement for enterprise marketers and agencies, announced three new social intelligence dashboards -- Celebrity Cat Fight, Sports Pulse and Fight Club -- on its newly launched website. These digital dashboards showcase the power of social media analytics available through the Visible Intelligence® (VI) platform. The new interactive section of Visible's website opens up its award winning technology to the public, drilling into topics such as pop culture and sports, investigating top trending conversations and what drives them.

Thousands of major brands are tweeting 30 or more times per week, and consumers are generating millions of posts and impressions across all social media. This big data source provides a treasure trove of valuable insights -- with the use of the right solution. Powered by VI's powerful analytics and access to the broadest global content, these interactive pages provide a glimpse into the data, analytics and insights generated by Visible's scalable global platform.

Dynamic snapshots available for visitors include:

  • Celebrity Cat Fight -- The role of social media for celebrity banter has significantly changed in the past year. Today, fans and followers watch these digital interactions in real-time, influencing a celebrity's public persona. This page features the latest celebrity squabbles on Twitter, analyzes public sentiment and social commentary, and declares a winner based on public opinion expressed on social media. The latest Cat Fight showdown costars the (very public) tiff between Hollywood rebel, Miley Cyrus, and her Wrecking Ball music video inspiration, Sinead O'Connor.
  • Sports Pulse -- Visitors can monitor the social buzz in the world of sports. Sports Pulse displays commentary and measurements related to popular sports and events such as the NBA, NFL, Super Bowl and Wimbledon, and provides an instant snapshot of top trending topics and the conversations driving them.
  • Fight Club -- Provides insights on top global companies via the power of Visible Intelligence. Visitors can pick from the BrandZ™ Top 100 Most Valuable Global Brands, as compiled by Millward Brown, to get an instant brand comparison of volume, sentiment and top keywords. Visitors choose two brands like Coke and Pepsi to go into the ring, and VI displays the winner based on analytics such as volume, trends, sentiment and advocacy.

"Our VI platform delivers rich value for our customers and now we're sharing our analytics on the hottest topics with our web visitors," said Rich Pasewark, CEO of Visible Technologies. "Whether it's America's most beloved celebrities, the latest sports action or a check on two of the biggest brands, Visible will have the data from our platform available on our site."

Cat Fight, Sports Pulse and Fight Club are just a sample of the rich data, analytics and valuable insight delivered by Visible. They offer a conversation starter for digital marketers, and provide an invitation to engage Visible's expert team to meet social media marketing goals.

To learn more about Visible and its new pop culture, sports and brand analysis dashboards visit

About Visible Technologies
Visible Technologies® is the industry leader in advanced social intelligence and engagement for innovative enterprises and agencies around the globe. Since its inception in 2005, Visible's patented platform -- Visible Intelligence® -- and Insights Services methodology have enabled marketing professionals and business leaders at Fortune 1000 companies to transform their social media programs. The combination of leading technology and services provides real-time consumer insights that impact business decisions and drive tangible results and ROI. Learn more about Visible at

Contact Information

  • Media Contact
    Allison Tabiando
    Barokas Public Relations for Visible Technologies
    Email Contact