SOURCE: Visual Magnetics

Visual Magnetics

October 16, 2012 10:11 ET

Visual Magnetics Introduces Digital Veneers™ Collection

Showcases New Woodgrain Finish MagnaMedia® at SGIA 2012

MENDON, MA--(Marketwire - Oct 16, 2012) - Visual Magnetics® (@VisualMagnetics), developer of the revolutionary Visual Magnetics Graphic System™ that matches magnetic-receptive technologies with high-quality print media, today announced the launch of its new Digital Veneers Collection of MagnaMedia, which will feature new woodgrain finish products with a 100% FSC certified cellulose base that is dye sublimation printed with popular wood grain patterns then encapsulated in a durable resin finish. The first three products in the line, VM-Maple™12, VM-Oak™12 and VM-Walnut™12, will be displayed in Visual Magnetics' booth, #2869, at SGIA 2012 taking place October 18th - 20th in Las Vegas, NV.

The Digital Veneers Collection is not only a natural choice for POS signage but also for architectural and design applications across markets including healthcare, hospitality, retail, education, and visual merchandising to name a few. All products in the Digital Veneer Collection feature a durable printable surface and a cellulose base material manufactured using sustainable forestry practices. The products' woodgrain surface is printable with a wide range of digital and analog print technologies, while the reverse side has Visual Magnetics' patented magnetic-receptive surface that attracts to its InvisiLock® custom engineered sheet magnet.

The Visual Magnetics Graphic System components include ActiveWall® Micro-Iron™ wall primer, MagnaMedia Micro-Iron coated print media and fabrics, and InvisiLock magnet, which may be applied to virtually any surface, incorporated into frames and fixtures, or simply mounted directly to a wall when used in combination with ActiveWall® primer. Once InvisiLock is applied, users can easily roll graphics printed on any MagnaMedia product to achieve instant, high-quality signage and displays.

VM-Maple12, VM-Oak12 and VM-Walnut12 are ideal for producing high-resolution natural photo and artwork reproductions, rich tone wall murals, customized architectural woodwork and POP signage. Like all MagnaMedia, products in the Digital Veneer line inspire the creation of displays that can be effortlessly updated, easily installed, layered, transported, stored or recycled.

"Visual Magnetics has revolutionized the POP and wallcovering markets by enabling the creation of photo-quality graphics that can be updated virtually effortlessly. Now we are launching a line of materials designed for the architecture and design market sector," said Joe Deetz, CEO of Visual Magnetics. "The Digital Veneers Collection will allow the A+D community to create customized, natural woodgrain graphics that can be installed and changed out as easily as our traditional MagnaMedia products. We are excited to show this product at SGIA and think customers will be very impressed with the finished product." 

All MagnaMedia®, including Digital Veneers, will be recycled into energy and new steel production when returned to Visual Magnetics, per its "Recycling Retired Graphics" program. Find out more at  

To set up a meeting with a Visual Magnetics representative at SGIA to experience these products for yourself, please contact Jordan Bouclin at or (401) 490-9700.

About Visual Magnetics
Visual Magnetics is the creator of the revolutionary patented large-scale graphics system that matches magnetic-receptive technologies with the highest quality print media -- empowering brands to create dynamic in-store experiences that can be effortlessly updated. Four-time winner of the DPI/SGIA Product of the Year Award, the easy-to-use Visual Magnetics Graphic System™ features the patented Micro-Iron™ MagnaMedia® printable films to produce stunning photo-quality graphics that enable design flexibility and allow for multi-layering of graphic panels. MagnaMedia works on all printing platforms, the process being no different than any other papers or films, and is as easy to install as simply rolling down the graphic -- substantially lowering or eliminating installation costs while giving a professionally mounted appearance. MagnaMedia also rolls easily for increased savings in shipping. The Visual Magnetics Graphic System is fully recyclable. Follow Visual Magnetics on Twitter at VisualMagnetics. For more information, please visit or call toll free 855.847.6244 (855.VISMAG4).

Contact Information

  • For additional information, contact:
    Jordan Bouclin
    SVM Public Relations
    Email Contact