COSTA MESA, CA--(Marketwire - Jan 9, 2013) - Vitamin Blue, Inc. (OTCQB: VTMB) has launched a redesign of their website at www.vitaminblue.com. The new design provides ability to search for products, review items in detail with high-quality images, and order online. The site soft launched at the beginning of Q4 2012 and has already seen a bounce in visitors. Compared to Q4 2011, VitaminBlue.com more than doubled year over year in unique visitors (+82%) and Page Views (+56%) in Q4 2012. These stats show increased visitation to the web site as well as deeper engagement.
"To maximize sales and profits, we have embarked on a strategy of expanding our online presence to increase our reach while minimizing the cost of sales," said Frank Ornelas, President of Vitamin Blue. "This newly designed website is one of several ways we are meeting our goal of driving revenues with higher margins while expanding our customer base worldwide."
The website is built using a search friendly platform and employs state of the art ecommerce technology that will allow the Company to expand its capabilities further. For example, an enhancement planned this year will include expanding on the dealer only section to provide sales order efficiencies, better customer service and further lower cost of sales.
About Vitamin Blue, Inc. (www.vitaminblue.com):
Vitamin Blue designs, develops, produces and distributes water boardsports apparel, accessories and related products. Founded in 1999, the Costa Mesa, California based company is part of the consumer goods sector and non-durables industry.
Forward Looking Statements:
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