SOURCE: Vitrue


June 06, 2011 09:01 ET

Vitrue Named Finalist for Red Herring 100 North America Award

Social Marketing Platform Recognized for Innovation and Impressive Performance

ATLANTA, GA--(Marketwire - Jun 6, 2011) - Vitrue (, the leading social marketing platform for global brands and agencies, is proud to announce it has been selected as a finalist for the 2011 Red Herring 100 North America Award, which distinguishes the top private companies based on several factors including financial performance, technology innovation, management quality, execution strategy and integration.

"Vitrue strives to be a forward-thinking company that provides our customers with the best, most innovative products and services," said Vitrue Founder and CEO Reggie Bradford. "This award is another validator that we're continuing to gain momentum and with future integrations, developments and partnerships in the pipeline. We expect to maintain our status as a disruptive company in our industry."

This past January, Vitrue was also honored as a finalist for the Red Herring Global 100 award, which similarly recognizes private companies that are playing a leading role in innovation and technology. The Red Herring 100 North America Award winners will be announced on June 15, at the Red Herring 100 Forum in Hollywood, California.

Vitrue's industry leading social marketing platform offers software-as-a-service (SaaS) solutions to help brands including McDonald's, American Express, YouTube, Intel, Disney, Best Buy and Johnson & Johnson, as well as many global and marketing agencies, harness the marketing potential of the social Web and manage their expanding and sophisticated social communities on Facebook, Twitter, YouTube, emerging networks and mobile applications. The platform is currently managing more than 600 million fans in 47 countries across 2,500 Facebook and Twitter accounts. Headquartered in Atlanta, Georgia, the company recently announced an aggressive global expansion strategy that includes opening 10 offices worldwide during 2011 and early 2012.

After one final stage of judging, a live presentation at the Red Herring North America Forum in Hollywood, California, June 13 - 15, the 2011 Top 100 North America will be selected and announced at a special awards dinner on June 15 at the event. Red Herring 100 North America 2011, featuring the CEOs and founders of the award-winning companies, is the perfect occasion to celebrate the exceptional accomplishment of North American technology companies and entrepreneurs, while exploring the future of the region as a global player.

About Vitrue
Vitrue is the leading social marketing platform, offering software-as-a-service (SaaS) solutions to help brands and agencies harness the marketing potential of social media and manage all of their social communities. Vitrue's Social Relationship Management (SRM) platform approach seamlessly unites the ubiquity of social networks, our deep understanding of user social media behaviors, and best of breed partner applications and services to give our customers a head start and competitive advantage through leveraging of the latest social, mobile and web innovations. For more information, visit

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