VIVA Creative

April 19, 2012 14:03 ET

VIVA Creative Partners With NACS for Second Annual Virtual Experience

NACS Show Virtual to Feature 'Cool New Products' Previews

ROCKVILLE, MD--(Marketwire - Apr 19, 2012) - VIVA Creative, Agency of Results®, today announced its continuing partnership with the National Association of Convenience Stores (NACS) to launch a highly interactive virtual environment, "NACS Show Virtual," ( to engage association members and attendees in preparation for their largest annual meeting, the NACS Show.

As the largest international trade group representing retailers and suppliers in the convenience store industry, the NACS Show draws over 22,000 buyers and exhibitors at their live annual event from 58 countries, and this year will mark the second partnership for the NACS Virtual component.

NACS Show Virtual initially features over 10 hours of exclusive content from the 2011 event, with continuous updates and insider information about the upcoming 2012 NACS Show in Las Vegas, and a featured exhibit area focusing on the popular "Cool New Products" announcements in the convenience store industry.

Evan Chapman, VIVA Creative's president of virtual solutions, said, "Touring the 'Cool New Products' area is one of the biggest highlights for many NACS Show attendees -- and we are excited for the opportunity to launch the upgraded NACS Show Virtual and share a preview of some of the innovative products that attendees will experience in Las Vegas."

A subscription to NACS Show Virtual is available for $25 to NACS Show 2012 retail attendees, and special rates will be offered for non-attendees. To subscribe, please visit

About VIVA Creative:

VIVA Creative is an agency of results. We specialize in the convergence of experiential, digital, and content marketing supported by in-house creative, production and consultancy services. For more than a decade we have helped hundreds of brands make an impact. As an active partner in strategic planning, we help organizations understand and analyze marketing challenges, developing and executing targeted solutions to increase the effectiveness of marketing activities. Headquartered near Washington D.C., we have offices throughout the United States. For more information, please visit or contact (301) 670-9700.

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