SOURCE: Vivecoach

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January 20, 2011 13:30 ET

Vivecoach Launches Gaming Application Designed to Bring Fun to Corporate Wellness

MENLO PARK, CA--(Marketwire - January 20, 2011) - Vivecoach recently launched its web- and mobile-based wellness challenge application to help companies engage employees in improving their health and well-being. Gaming is rapidly evolving and changing the way people live all aspects of their lives. Vivecoach's application brings gaming to productive use in the workplace in the form of wellness challenges and competitions. 

Some examples of Vivecoach challenges include weight loss, walking (steps using pedometers), minutes of exercise, nutrition, and "Cold Turkey" challenges where participants give up things like dessert, junk food, or soda for a week at a time. Vivecoach challenges incorporate gaming mechanics that make it rewarding and fun for individuals to participate: Challenge Walls for social engagement, real-time Leaderboards to spur competitive spirit, social and tangible Rewards, and a Personal Achievements section where people can be recognized for their progress, earn points and badges, and share their challenge successes on Facebook.

Corporations can drive employee engagement by linking challenges to corporate culture, teaming, and community building. Vivecoach challenges are easy to customize and deploy. They can be launched company-wide, or for any size employee group. Further, any employee can create his or her own challenge and invite colleagues to join. The viral nature of Vivecoach's challenges drives high levels of engagement.

To date, many corporations that have invested in wellness programs have seen decreases in absenteeism and medical costs, but overall employee engagement and effects on the bottom have remained low. "Companies have been trying to find the silver bullet for engagement and resulting behavior change and have so far been unsuccessful," explains co-founder and CEO Doug Keare. "The only way to make it work is to tap into employee interests and make it fun," he adds.

Vivecoach is a web-based application that works on any computer with internet, and on all mobile platforms including standard cell phones via text messaging, and as a web-based application on iPhones, Android-based smart phones, and tablets such as the Apple iPad or Samsung Galaxy. Vivecoach requires no integration with existing data systems and can be customized to meet the needs of each client.

Vivecoach is currently deployed in leading Silicon Valley companies and is selling its service into companies with 1000 or more employees. Pricing is on a per-employee-per-month basis with rates based on the size of the employee population and Vivecoach covers dependents for free.

About Vivecoach

Vivecoach, founded in 2008 in Menlo Park, California brings gaming to work. Vivecoach's fun web- and mobile-based corporate challenge platform helps corporations engage employees in any behavior change. Challenges bring gaming benefits to any activity where competition among individuals or teams, or even a group goal, can be used to motivate desired behaviors. Vivecoach has combined the universal appeal of gaming with the convenience of mobility and the power of employee initiative to help corporations drive organization performance.

Putting Online- and Mobile-Gaming to Productive Use in the Corporate Environment.
www.vivecoach.com.

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