Volkswagen Canada

Volkswagen Canada

February 01, 2011 14:42 ET

Volkswagen Canada Starts the Year Off in Style

Record Setting January Sales Results

AJAX, ONTARIO--(Marketwire - Feb. 1, 2011) - Volkswagen Canada picked up in January exactly where it left off in December, with a new sales record. Total sales of new vehicles numbered 2,861, besting the previous mark; set in the year 2000, by over 18%. This represented an increase of 23% over last year's result (2,332).

The all-new 2011 Jetta, launched last September, led the way with sales of 1,465, outpacing 2010's total of 499 for the same month by more than 290%. Starting from only $15,875, the award winning new Jetta features increased size and improved performance, while delivering excellent fuel economy at a very affordable price.

Sales of the Touareg sport utility also contributed to the positive results. With total deliveries of 125, the number was 89% over last year's figure (66).

Volkswagens equipped with TDI Clean Diesel technology continue to play a significant role in the company's sales success. These models made up 33% of the total sales volume in January. This award-winning technology is now available on the new Jetta and Golf, as well as on the new Touareg sport utility. TDI Clean Diesel engines utilize cutting edge technology, delivering all of the benefits of high mileage and tremendous durability, without any compromises in drivability or cargo capacity. The combination of environmental responsibility with the same fun-to-drive feeling found on all Volkswagens, make TDI Clean Diesel a popular choice among Canadian motorists. 

Volkswagen sales by model line for the month of January 2011: 

Volkswagen January 2011
City Golf/Jetta 27
Golf / Rabbit 642
Golf GTI 100
New Beetle 24
Jetta 1,471
Eos 20
Passat 130
Tiguan 296
Routan 26
Touareg 125
TOTAL 2,861

About Volkswagen Canada:

Founded in 1952, Volkswagen Canada is headquartered in Ajax, Ontario. It is the largest volume European automotive nameplate in Canada, and sells the Golf, Golf Wagon, Golf GTI, New Beetle, new Jetta, Eos, Passat, Tiguan, Routan, and Touareg through 134 independent Canadian Dealers. It is the leader in affordable TDI Clean Diesel vehicle sales in Canada, and forms part of Volkswagen Group Canada Inc., a subsidiary of Volkswagen AG headquartered in Wolfsburg, Germany.

Volkswagen is one of the world's largest producers of passenger cars and is Europe's largest automaker.

Visit Volkswagen Canada online at www.Volkswagen.ca

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