SOURCE: VPIsystems

March 23, 2011 10:07 ET

VPISystems Announces OnePlan for Mobile, Industry's First End-to-End Smartphone to Mobile Network Modeling & Subscriber QoE System

Helps Mobile Operators Predict & Prepare for Escalating Broadband Traffic and the Rapid Proliferation of New "Smartphone" and Tablet Devices

ORLANDO, FL--(Marketwire - March 23, 2011) - VPISystems, the leading provider of predictive network impact analysis software for subscriber quality assurance and network congestion avoidance, announced at CTIA today its OnePlan for Mobile offering. OnePlan is the industry's first fully integrated environment for end-to-end mobile network modeling & subscriber quality assurance that starts at the Smartphone level to identify and manage congestion across the link & network element layers of a mobile operators' RAN, Packet Core, and Voice Core networks. OnePlan helps mobile operators reduce churn, increase service conversion rates, and intelligently target their CAPEX expenditures where they are most needed.

"Smartphone behavior and data driven congestion are the primary network issues adversely impacting Subscriber Quality of Experience (QoE) and the increasing costs for subscriber support and network remediation," said Tito Sharma, President and Chief Executive Officer, VPISystems. "Gone are the days when mobile operators could just add the same level of network capacity each year and stay ahead of their traffic requirements. Today weekly growth rates are what their annual growth rates used to be. To meet this skyrocketing demand they must be able to perform "what-if" analysis based on the introduction of subscribers, devices, services and network topology changes."

By identifying traffic sources by subscriber group, device and service, OnePlan can project traffic loads to the mobile link & network element level. It predicts the timing and location of congestion points and suggests when and where to reconfigure or add resources to resolve them. OnePlan helps subscribers re-home their RAN, Packet Core, and Voice Core networks.

OnePlan can be used for the following use cases:

  • Visualization: Ability to see network topology, which services and handsets are contributing to equipment and link utilization, where congestion happens and the impact of any changes that are made.
  • What-if analysis: Ability to assess the network impact for the launch of a new device or service down to regional or market level. Operators can experiment with network resources allocated to services and devices and based on these scenarios determine where and when congestion will occur.
  • Managing congestion: Once the type and location of congestion has been predicted, suggests the best rehoming choices based on overall network utilization. If rehoming isn't possible, determines the impact of upgrading or adding resources on the predicted congestion.
  • Product Launch: Shows how well equipped the network is to support the launch of new revenue-generating products and devices. 
  • Promotions: Shows operators where they have capacity to offer promotions and models the impact of a significant uptake of promoted services might have on their network.
  • Service Costs: Shows what network resources are consumed by a specific service.

OnePlan predicts hot spots/resource shortages and suggests when and where to add capacity so that operators can do proactive performance management.

About VPISystems
VPISystems incorporates accurate translation of subscriber, device and application growth into network impact analysis and traffic management systems, enabling mobile service providers to make real-time business decisions. The company's software enables optimized solutions for the massive bandwidth requirements in backhaul and core networks. Serving the telecommunications industry since 1997, VPISystems has been the leading vendor of design and planning applications to network operators worldwide.

Headquartered in Somerset, NJ, and with offices in Europe and Asia, VPISystems' software is used by over 150 communications service providers, network equipment manufacturers and leading-edge research institutions to assess current and future capacity needs, and to optimally plan QoS-constrained service networks and underlying network infrastructure. For further information, visit us at www.vpisystems.com.

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