SOURCE: Vuclip


July 06, 2015 05:00 ET

Vuclip and Sakata Media Partner to Bring Premium Content to Mobile Subscribers Across Kenya

Leading Video on Demand Service for Emerging Markets Launches in Africa With High-Quality Popular Regional Content

MILPITAS, CA--(Marketwired - July 06, 2015) - Vuclip, the leading premium mobile video on demand service for emerging markets, has announced a strategic partnership with Sakata Media to provide consumers in Kenya with high quality regional and international content via a superior mobile viewing experience. This agreement also marks Vuclip's launch in Africa, a market poised for growth. According to GSMA research, Sub-Saharan Africa has been the world's fastest-growing mobile region over the last five years and is forecast to continue to lead global growth through 2020.

Seen as one of the most popular content studios with the widest reach across Kenya, Sakata Media is working with Vuclip to extend its reach to mobile subscribers. Consumers throughout Kenya including Nairobi, Kisumu, Nakuru and Mombasa, can now enjoy unbuffered mobile access to Sakata Media's most popular content, including the latest gospel, Kenyan, Nigerian, and East African music videos, entertainment news, Afro cinema, current local series as well as international content, such as sports, movies, comedy, fashion, food, and music videos. Languages include English, Swahili and Sheng.

"Despite all the recent mobile advances, consumers in our region still don't have easy access to quality video on demand content on mobile," said SK Blue, Director at Sakata Media. "Our partnership with Vuclip is a game-changer. Our viewers now can enjoy our expansive catalog of music videos and shows on mobile with no buffering. Vuclip is a strategic partner for us because they treat premium content the way it should be treated and consumers are willing to pay for that superior experience as long as it's affordable and easy."

"In a recent study, we found that 90% of respondents from Kenya want a single source for regional and international videos and 79% reported that they prefer content in their native language. It's for these reasons Sakata Media is an excellent premium content provider for us to partner with to launch our presence in this region," said Husein Sehorewala, Director of Business Development for Vuclip. "With access to an amazing mix of international shows such as America's Got Talent, alongside regional content such as dance show SAKATA Mashariki, mobile consumers in Kenya will now enjoy watching these with an unbuffered viewing experience."

Vuclip's premium video on demand service can be accessed through popular consumer access points such as the Vuclip Search app on Google Play, mobile browsers via the Vuclip mobile site, or via mobile carrier services in the region.

About Vuclip

Vuclip is the leading premium mobile video on demand service for emerging markets with more than 7 million subscribers per quarter across nine different countries. Through strategic partnerships with more than 200 top studios around the world, Vuclip brings to subscribers blockbuster Hollywood and regional movies, TV shows and music videos in 20 different languages. Vuclip's Dynamic Adaptive Transcoding provides an amazing unbuffered viewing experience to consumers across all mobile devices and on any network. Vuclip and its subsidiaries are headquartered in Milpitas, California and have a presence in Mumbai, Delhi, Pune, Dubai, Beijing, Kuala Lumpur, Jakarta and Bangkok.

About Sakata Media

Sakata Media started in 2003 as an audio studio, Founded by Machel Olome ‘Mike Sakata’ and Samwel Kuria ‘Sk Blue’, they have seen Sakata through its considerable growth from audio production to video production in 2007, TV production in 2010 and is now breaking new ground to become Sakata Media Group, with interest in Software development, TV, mobile content, events and music publishing. Sakata Media is associated with several reputable organizations, institutions and individuals who have benefited from our well grounded experience and unique understanding of local conditions.

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