SOURCE: Washington Golf Center

Washington Golf Center

October 05, 2009 14:18 ET

Washington Golf Outlet Mall Unveils New Exclusive TOMI Putting Studio

ARLINGTON, VA--(Marketwire - October 5, 2009) - The Washington Golf Outlet Mall (www.washingtongolf.com), Washington, DC's largest golf specialty retailer, in coordination with Pure Motion, Inc., creators of the TOMI putting system, today launched Washington, DC's exclusive TOMI Putting Studio. TOMI (Total Optimal Motion Instructor) is an easy-to-use training system designed to support professional instructors in understanding the golfer's putting stroke. The TOMI system, as featured on the Golf Channel with Hank Haney, captures and analyzes the fundamental mechanics of each player's stroke and assists the instructor in making recommendations regarding the stroke and possible equipment revisions.

"We are tremendously excited to bring this technology to the area golfers that have supported the Washington Golf Centers over the past thirty years," states Jane Chay-President Washington Golf Outlet. "As custom fitting has grown, we felt that the next phase certainly needed to involve the most important part of the game which of course is putting. Creating the TOMI Putting Studio will allow golfers of all abilities to not only find the perfect putter for their individual putting stroke but, for the first time, be able to obtain computerized feedback with respect to all aspects of that individual stroke."

In addition, the Washington Golf Outlet has teamed with Callaway Golf to offer the area's most complete inventory of the Odyssey putter line, the #1 putter in golf. Utilizing the vast array of putter models offered within the Odyssey line, the certified custom fitters at Washington Golf are able to pinpoint the type of putter needed for each individual putting stroke.

"Having the ability to bring these two industry leaders together allows us to create a truly unique experience for our customers," states Randy Ramsey-GM Washington Golf Outlet. "We all may have a style putter we like the look of, but the real goal should be to find the optimal putter for our individual putting stroke and lowering our scores... the TOMI system fulfills that goal."

About Washington Golf:

Founded in 1978, Washington Golf's mission has been to provide the best possible selection of products in golf while providing the highest level of customer service in the retail sector. For more information please visit www.washingtongolf.com

About TOMI Golf:

TOMI was developed by Marius Filmalter, the personal putting coach of many of the world's top players on the PGA, Champions and LPGA tours. He is considered one of the world's top putting authorities and has personally analyzed over 43,000 strokes in his career. Just like Marius, TOMI records critical parameters of your putting stroke in real-time. TOMI is just like having a personal, world-class putting instructor whenever you need him. You will see a huge improvement after just one lesson.

Adding to the customer's experience the TOMI Putting Studio will make available Pierre Noizet, the leading TOMI short game specialist working directly under Marius Filmalter's direction.

About Callaway Golf:

Through an unwavering commitment to innovation, Callaway Golf Company creates products and services designed to make every golfer a better golfer. Callaway Golf Company manufactures and sells golf clubs and golf balls, and sells golf accessories, under the Callaway Golf®, Odyssey®, Top-Flite®, Ben Hogan® and uPro™ brands in more than 100 countries worldwide. For more information please visit www.callawaygolf.com.

Contact Information