SOURCE: WatchIt Technologies Inc.

December 13, 2010 08:31 ET

WatchIt Technologies Announces the Completion of the Third Phase of Fuel Reformer Testing

Preliminary Results Exceed Expectations

ARDEN, NC--(Marketwire - December 13, 2010) - WatchIt Technologies Inc. (PINKSHEETS: WTCT) announced today that it has completed the first set of tests on the patent pending "fuel reformer" at the Environmental Testing Corporation, a high altitude, EPA certified Facility, in Denver, Colorado.

This is the first of two sets of tests being performed in a controlled, independent laboratory setting the company is undertaking to verify in-house test results. According to the company, the last set of tests will be completed this week, with the results being reported immediately following. The testing is being done in two steps. The first set of tests evaluated the vehicle with the fuel reformer in place. The second set of tests will be completed this week without the fuel reformer on the vehicle. Each set of tests encompasses both emissions and miles per gallon data and is performed at ETC's EPA certified lab.

According to Dr. Max Bennett, President and CEO of WatchIt Technologies, "The first set of test results performed by Environmental Testing Corporation not only met our expectations, but significantly exceeded them. At this point we can not release the exact figures until the second set of tests is complete and thus comparable. We can say that we are extremely pleased with all aspects of the test data. As soon as the final set of tests are completed, we will begin to release the data. Our expectation is that it will be completed this week." 

Rob Ryon, CEO of Air Pure Systems stated, "In previous in-house testing, the vehicle (1999 Ford Expedition) was tested with the fuel reformer in place and the resulting increase in miles per gallon (MPG) was calculated against the original new car sticker MPG of the vehicle. This compared the official government findings with our own. However, our new protocol tests both with and without the fuel reformer on the vehicle so we can make as accurate a comparative assessment as possible. In the first phase of testing, without the device in place, we found that actual real-time road testing yielded 16.7 MPG. Phase II, with the fuel reformer in operation and driving the same route, yielded 21.6 MPG."

The company has also announced that it can be followed on Twitter: http://twitter.com/watchittech. The company invites its shareholders, both current and potential to sign up for WatchIt Technologies Twitter account and learn about current happenings and pertinent information on the company and other "Green Technologies."

About WatchIt Technologies Inc.:

WatchIt Technologies is an alternative "incubator" for developing and emerging "Green Technology" corporations. Its focus is on strategies that are structured to mitigate risk and produce returns in all market environments. Its current investment/development strategy is focused on direct investments in small/micro-cap public companies that have emerging growth and development and are exclusively involved in some aspect of "Green Technology."

It will offer management consultation to companies that meet its strict criteria and vetting process, and align those companies with individuals and financiers to help them achieve their financial goals and objectives.

Safe Harbor Act: Statements contained in this news release, other than those identifying historical facts, constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.

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