SOURCE: WatchIt Technologies, Inc.

September 20, 2007 08:30 ET

WatchIt Technologies Begins Beta Test of the Watch It Network in the United Kingdom

Watch It Network to Be Featured in Brewery Owned Pubs in London and Leeds

ASHEVILLE, NC--(Marketwire - September 20, 2007) - WatchIt Technologies, Inc. (PINKSHEETS: WTCT) is set to launch its beta test of the Watch It Network in select locations both in London and the town of Leeds. The network will feature fully interactive quizzing games to patrons of the selected establishments.

The initial focus is on establishing a presence in the United Kingdom; later expanding into other European countries. The Company has approached additional pubs to establish brand recognition, while continuing to develop its growing relationship with the UK trivia company Quizzing Ltd. Over the last several years, interactive quiz gaming has increasingly become a direct competitor to the more traditional European pub games.

"The establishments selected to host the beta tests are the ideal pubs for the Watch It Network. These locations will enable WIN to establish a relationship with advertisers, patrons and other potential sites for the network," stated Jane Allen, Director of Quizzing Ltd.

"The beta tests in the UK pubs are steps along a very definitive path for Watch It Network, and WatchIt Technologies. We believe that interactive trivia and digital signage are the wave of the future in traditional UK pubs. We look forward to growing this segment of the company as the gaming takes root and flourishes in Europe," stated Frank Moody, CEO of WatchIt Technologies, Inc.

About WatchIt Technologies, Inc.:

WatchIt Technologies, Inc. is an emerging out-of-home new media advertising Company operating the Child Watch Network (CWN). CWN delivers time sensitive missing children information while providing a dynamic digital signage network for advertisers to reach on-the-go consumers with a targeted effective medium. Recently, the Company has acquired the international rights to market and sell Boondoggle Sports Network. The Company will initially focus on establishing a presence in the United Kingdom and will utilize management's experience and contacts to expand into other European countries.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements, other than the statements of historical facts, contained in this release which are not historical facts may be deemed to contain forward-looking statements with respect to events, the occurrence of which involves risk and uncertainties, including, without limitation, demand and competition for the Company's products and services, the availability to the Company of adequate financing to support its anticipated activities, the ability of the Company to generate cash flow from operations and the ability of the Company to manage its operations.

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