WatchIt Technologies Submits for "Current Information" Status on Pinksheets.com

ARDEN, NC--(Marketwire - January 10, 2011) - WatchIt Technologies Inc. (PINKSHEETS: WTCT), an incubator company focused on breakthrough energy efficient technologies, announced that it has completed and posted an "Initial Company Information and Disclosure Statement" on Pink Sheets.com as well as a legal opinion letter supporting the information in the disclosure. The Company expects to be listed as "current information" on the other OC Market Tier within three to five business days, or as soon as the documentation is officially reviewed by Pink Sheets. The statement can be reviewed on the financial section of WatchIt Technologies Inc. on Pinksheets. http://www.otcmarkets.com/stock/WTCT/financials

The Company's flagship product is the revolutionary "Fuel Reformer" technology. The Company recently completed testing and validation at an EPA Certified Lab. Tests results will be officially released later in the month, but the Company reports that the results were beyond their expectations. The revolutionary device is mounted between the gas tank and the fuel rails.

Dr. Max L. Bennett, President and CEO of WatchIt Technologies, commented: "In an effort to provide as much transparency as possible into company operations, we are pleased to announce that current and future shareholders of WatchIt Technologies will have unlimited access to our current financial statements by viewing them on Pinksheets. We anticipate that this disclosure will result in increased investor interest in the Company."

In addition, the Company plans to release additional testing results from a recent comprehensive assessment of its revolutionary "Fuel Reformer" technology in the very near term, the results of which management believes will be exceedingly positive.

About WatchIt Technologies Inc.:

WatchIt Technologies is an alternative "incubator" for developing and emerging "Green Technology" companies and technologies. The Company's flagship product is the revolutionary "Fuel Reformer" technology. Its focus is on strategies that are structured to mitigate risk and produce returns in all market environments. Its current investment/development strategy is focused on direct investments in small/micro-cap public companies that have emerging growth and development and are exclusively involved in some aspect of "Green Technology."

Safe Harbor Act: Statements contained in this news release, other than those identifying historical facts, constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and the Safe Harbor provisions as contained in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements relating to the Company's future expectations, including but not limited to revenues and earnings, technology efficacy, strategies and plans, are subject to safe harbors protection. Actual Company results and performance may be materially different from any future results, performance, strategies, plans, or achievements that may be expressed or implied by any such forward-looking statements. The Company disclaims any obligation to update or revise any forward-looking statements.

Contact Information:

Contact:
Investor Relations
1-828-483-4131

Website: http://www.watchittech.com
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