SOURCE: WatchIt Technologies, Inc.

December 17, 2007 08:30 ET

WatchIt Technologies Terminates Big Apple Consulting

ASHEVILLE, NC--(Marketwire - December 17, 2007) - WatchIt Technologies, Inc. (PINKSHEETS: WTCT) -- WatchIt Technologies Inc.'s Board of Directors states unequivocally that a press release, issued on Friday, December 14, 2007 by an offshore website, is a complete fabrication and was not authorized to be released by the management of the Company or the Company's Board of Directors. Statements made in the December 14 press release by Mark Kaley of MJMM Investments and Big Apple Consulting are spurious and fraudulent.

WatchIt Technologies, Inc.'s Board of Directors were properly elected under the laws of Nevada and Texas. Officers of the Company were properly appointed and have not changed. WatchIt Technologies recently took steps to sever its relationship with Big Apple Consulting USA, Inc., MJMM Investments, LLC, Mr. Kaley, and all entities associated with those companies. In retaliation, Mr. Kaley has apparently sought to harm the Company by making materially false statements to WatchIt's shareholders.

To be clear, Mr. Kaley will never have any role in the management of WatchIt Technologies as long as the current Board is serving. And, M2 Communications -- the offshore website that released Mr. Kaley's fraudulent statements -- has never had any commercial relationship with WatchIt. WatchIt Technologies has been victimized by an individual who has the knowledge and capability to release false and misleading information to the public. WatchIt Technologies has already taken steps to stop these types of actions from recurring. WatchIt Technologies' management is moving forward with its business plan to implement the Child Watch Network, Billboard Music Academy, and the WIN Network.

The Board of Directors stated, "We were disappointed to see that Mr. Kaley believes that his only recourse, in what is essentially a contract dispute, is to make these outlandish public statements. The Board and management has worked diligently and continually to bring new and exciting products to the market. We strive to bring value to the shareholders of this Company and are at a loss as to explain how the termination of Big Apple's relationship with the Company results in an unabashed attempt by Big Apple to destroy the value of this Company."

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements, other than the statements of historical facts, contained in this release which are not historical facts may be deemed to contain forward-looking statements with respect to events, the occurrence of which involves risk and uncertainties, including, without limitation, demand and competition for the Company's products and services, the availability to the Company of adequate financing to support its anticipated activities, the ability of the Company to generate cash flow from operations and the ability of the Company to manage its operations.

For more information log on: WatchIt Technologies, Inc. or contact WatchIt Technologies, Inc. Investor Relations at 828-681-8085.

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