SOURCE: WaterAid

WaterAid

November 17, 2014 11:42 ET

WaterAid Kick Starts Biggest #GivingTuesday Campaign Yet With #Steps4Water Trek

Nonprofit Organization Will Trek Through New York City on November 21 in Solidarity With Women Around the World Who Must Walk Every Day to Collect Water

NEW YORK, NY--(Marketwired - Nov 17, 2014) - On Friday, November 21, 2014 WaterAid will embark on a six mile walk across Manhattan. WaterAid, the world's largest international nonprofit solely dedicated to improving access to safe water, toilets and hygiene in the world's poorest communities, intends to raise awareness for the organization's biggest #GivingTuesday challenge yet.

Hallie Tamez, Associate Director of Major Gifts for WaterAid, will lead the six mile trek carrying a 40 pound jerry can filled with water to inspire everyday heroes on the streets of New York to step up and help tackle the global water crisis. The walk reflects the distance and amount of water carried by many women and girls each day in the world's poorest countries.

"748 million people live without safe water and almost 40 percent of the world's population doesn't have adequate sanitation," said Ms. Tamez. "The #Steps4Water event will highlight the daily experiences of women and children living without clean water. As we shed light on this issue, we look forward to welcoming new supporters to help raise funds on #GivingTuesday, December 2, 2014." 

The trek across Manhattan will begin in Times Square and end at United Nations on 45th Street and First Avenue. The full route can be viewed here: www.wateraid.org/us/steps4water

Anyone posting photos of the event on Instagram that tag @WaterAidAmerica and include the hashtag #Steps4Water will be entered into a drawing to win a meal for two at Spasso in New York's West Village.

Over the course of the last year alone, WaterAid reached two million people with safe water and three million people with sanitation. WaterAid works with partners and influences decision-makers to maximize their impact. With the support of those around the nation, WaterAid is training hygiene ambassadors, improving nutrition and education, and ultimately transforming lives. 

For more information about the trek or to donate to WaterAid, please visit: www.wateraid.org/us/steps4water

About WaterAid

WaterAid is the world's largest international non-profit organization solely dedicated to helping the world's poorest people gain access to safe water, toilets and hygiene education. WaterAid works in 26 countries across Africa, Asia, Central America and the Pacific region. Since 1981, WaterAid has reached 21 million people with safe water and, since 2004, 18 million people with toilets and sanitation.

For more information, visit www.wateraid.org/us, follow @WaterAidAmerica on Twitter, visit us on Facebook at www.facebook.com/WaterAidAmerica and Instagram at http://instagram.com/wateraidamerica.

All gifts to WaterAid on #GivingTuesday, December 2, 2014 will be matched up to a total of $150,000. Donations will contribute to WaterAid's global Child of Mine campaign to raise enough to reach 100,000 children with safe water. 

  • Around 1,400 children die every day from diseases caused by dirty water and poor sanitation.
  • 748 million people in the world live without safe water.
  • 2.5 billion people live without sanitation; this is 39% of the world's population.
  • For every $1 invested in water and sanitation, an average of $4 is returned in increased productivity.
  • Just $25 can enable one person to access a lasting supply of safe water.

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