SOURCE: Watermark


November 12, 2014 13:57 ET

Watermark to Field Survey on Workforce Diversity in the Greater Bay Area

Results Will Highlight Leaders and Opportunities for the Continued Advancement of Women

PALO ALTO, CA--(Marketwired - Nov 12, 2014) - Workforce diversity has become a headline-making theme in Silicon Valley of late. Technology behemoths including Apple, eBay, Facebook, Google, LinkedIn, Twitter and Yahoo have recently reported diversity numbers that indicate a strong white, male demographic makeup, particularly in leadership and technical positions. In response to this ongoing set of disclosures, Watermark, a non-profit community of executive women who come together to connect, develop and advocate for the advancement of women in the workforce, today announced that it is fielding the Watermark Index survey. Modeled on the best practices developed by the Human Rights Commission for their Corporate Equality Index, the Watermark Index survey seeks to highlight companies that are leading the pack with respect to inclusion, leadership and women-friendly development programs and policies, as well as to gauge trends and best practices for improving the representation of women among large Bay Area employers. 

Watermark is inviting representatives of the top 100 Bay Area employers as identified by the San Francisco and Silicon Valley Business Times to participate in the survey. It seeks to identify women on Boards and in the C-suite, overall percentage of women in the employee population and best practices by organizations in which women have the greatest chance of achieving success. Watermark has identified these areas as critical success factors for women that ultimately correlate to creating and sustaining successful and growing businesses. Detailed responses to the surveys will be kept confidential and will be supplemented with information from public records.

"We're gratified to see some leading Bay Area companies release their diversity records, but to really drive transformation, we need a more complete picture," said Marilyn Nagel, Watermark CEO and longtime diversity advocate. "Once the survey provides a broader understanding of where companies are succeeding and lagging, the next step is to create a formula for change. At Watermark, our goal is to help companies do both."

The Watermark Index survey period begins in November. Companies that earn the Watermark Seal will be recognized at an event in February 2015. For more information or to request a survey, contact

About Watermark
Watermark is a community of executive women in the San Francisco Bay Area, whose mission is to increase the representation of women at executive levels to drive innovation, human development and economic growth. The Watermark vision is to ensure women are able to make their mark in and for their companies, their careers and their communities by providing programs focused on connection, development and advocacy. The women of Watermark have created and led the most innovative and successful enterprises, contributing to all aspects of business, non-profits, technology, media, education, healthcare, law, government, and society. Founded in 1993 as the Forum for Women Entrepreneurs (FWE), Watermark has since expanded to include women leaders in all disciplines and industries. To learn more about Watermark membership or corporate sponsorship opportunities please visit

Contact Information

  • For media inquiries:
    Catherine Kim
    Communications Director
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    Twitter: @wtrmrk