SOURCE: WaterPure International, Inc.

September 25, 2007 11:00 ET

WaterPure International Implements New Consumer Financing Plans for Its Atmospheric Water Generators

FORT LAUDERDALE, FL--(Marketwire - September 25, 2007) - WaterPure International, Inc. (OTCBB: WPUR) announced today that it has instituted special installment financing plans for the purchase of its line of Atmospheric Water Generators (AWGs).

The installment plan is intended to provide convenience for customers, especially for businesses accustomed to monthly payments for traditional water coolers, which require regular replacements of five-gallon water jugs.

"Our goal is to make the purchase of our AWGs as easy and convenient as possible," said Brian Allen, WaterPure's COO. "While the cost of an AWG is not excessive, many consumers prefer monthly payment plans. We want to maintain the standard for our business customers and not require them to change their purchasing habits. We expect our monthly payment program to be welcomed by consumers and business customers alike."

About Atmospheric Water Generators (AWGs)

The WaterPure Atmospheric Water Generator extracts moisture from the atmosphere through a condensation process and transforms it into absolutely pure, healthy drinking water. Multiple air and water filtration systems remove particulate matter smaller than .01 microns. Utilizing high intensity UV (ultra violet), it eliminates any microorganisms including bacteria and viruses. Test results of WaterPure water measured 99.9% purity, far exceeding EPA requirements. Operating on standard 110v power in the USA, it is extremely efficient and uses a minimal amount of energy to produce water. Depending on local electricity costs, a gallon of WaterPure water costs about 8 cents to produce. The unit requires no plumbing, water lines, or pipes and is easily installed. Driven by a microcomputer control system, it will stop generating water when full. The WaterPure purification system employs special filters to remove any unpleasant tastes or odor that may be present in the air. The result is fresh and delicious drinking water in its purest form.

About WaterPure International

WaterPure International, Inc. markets water production and treatment products in the USA and abroad. The Company's principal line of products includes several models of Atmospheric Water Generators, devices that produce water from the humidity present in the air. For more information, visit www.waterpureinternational.com

Except for historical information contained herein, the statements in this news release are forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Act of 1995. Forward-looking statements involve known and unknown risks and uncertainties, which may cause a company's actual results, performance and achievement in the future to differ materially from forecasted results, performance, and achievement. These risks and uncertainties are described in the WaterPure International, Inc. filings with the Securities and Exchange Commission. The Company undertakes no obligation to publicly release the results of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof, or to reflect the occurrence of unanticipated events or changes in the Company's plans or expectations.

Consulting for Strategic Growth 1 (CFSG1) has an agreement to provide WaterPure International Inc. with consulting, business advisory, investor relations, public relations and corporate development services. In accordance with this agreement, CFSG1 receives cash compensation from the Company. CFSG1 may also choose to purchase the Company's common stock and thereafter liquidate those securities at any time it deems appropriate to do so. For more information please visit www.cfsg1.com.

Contact Information

  • Contacts:

    Media Relations
    Emerson Gerard Associates, Inc.
    Jerry Jennings
    President
    561-881-7318
    Email Contact

    Investor Relations
    Consulting For Strategic Growth I, Ltd.
    Stanley Wunderlich
    CEO
    800-625-2236
    Email Contact