SOURCE: Wines of France

July 19, 2007 11:20 ET

Wednesday Wines: Special Occasion Not Required!

Perfect Summertime Wines to Enjoy Any Day of the Week

NEW YORK, NY--(Marketwire - July 19, 2007) - Special occasions and celebrations are ideal opportunities for enjoying wine, but what about regular, run-of-the-mill weekdays? Sometimes those are the best times to relax and unwind with a bottle of wine. On a warm summer evening, there's nothing more pleasurable than a glass of chilled white, a fruity rosé or a light-bodied red wine from France. Sheri Sauter Morano, Master of Wine and spokesperson for the Wines of France campaign, has hand-selected forty delicious and accessible French wines under $20 that can be enjoyed any -- and every -- day of the week. No special occasion required!

"From my experience on the road with the Wines of France campaign, consumers have expressed more interest in rosé wines; affordable sparklers; as well as light and fruity reds," says Sauter Morano, MW. "These are the perfect summertime wines, and at such reasonable prices, consumers can afford to try them all and see what is most pleasing to their palates."

Below are some suggestions for French wines to enjoy any day of the week:

MONDAY: Pick up a bottle of Be Friends Village Vineyard Pinot Noir 2005 from Burgundy, call for takeout and, all of a sudden, Monday won't seem so blue!

TUESDAY: The Colombelle 2006 Vin de Pays des Cotes de Gascogne, which comes in screwcap, is a high quality white wine from the southwest of France. Who says girls' -- or guys' -- night out has to be on the weekend? Have some friends over and pretend that it's Friday!

WEDNESDAY: Get over the mid-week hump by throwing some chicken on the grill and opening a bottle of bubbly. Lucien Albrecht Crémant d'Alsace Brut Rosé pairs particularly well with poultry.

THURSDAY: Relax after work before the weekend arrives with a simple dinner at home, sipping a dry rosé. The Chateau d'Aqueria Tavel Rosé 2005 from Provence and the Red Bicyclette Rosé are both superb choices, guaranteed not to break your budget.

FRIDAY: Start the weekend off right with a spontaneous picnic in the park watching the sunset and enjoying a glass of Domaine de la Fruitiere Muscadet Petit M 2004, a refreshing white from the Loire Valley.

SATURDAY & SUNDAY: It's brunch time! The delightful and effervescent Saint-Hilaire Blanquette de Limoux Blanc des Blancs is a perfect accompaniment to leisurely meals in good company.

With so many delicious and affordable French wines to choose from, who says there has to be a specific occasion on which to enjoy them? There is no time like the present to savor a crisp white, a delicate sparkling wine, a quaffable rosé or a light and fruity red from France. Wednesday is the new Saturday! Please log on to for a full listing of Sheri's Top 40 affordable French Wine Picks.

Contact Information

  • Media Contact:
    Pieter van Vorstenbosch
    Wines of France c/o Sopexa USA
    Email Contact
    Tel: (212) 477-9800 x108