SOURCE: General Cannabis, Inc.

General Cannabis, Inc.

July 12, 2011 08:00 ET

WeedMaps Media Reports Record Monthly Revenue of $1.0 Million

18th Consecutive Month of Strong Revenue Growth

NEWPORT BEACH, CA--(Marketwire - Jul 12, 2011) - General Cannabis, Inc. (PINKSHEETS: CANA), a technology-based Internet marketing services company, today announced that its website WeedMaps.com reported record revenue of more than $1.0 million for the month ended June 30, 2011. This marks the 18th consecutive month of revenue growth for WeedMaps Media.

"This milestone is not trivial in that it validates our ability to generate significant revenue through Internet portals in niche markets," said Doug Francis, President and Chief Strategy Officer of General Cannabis. "By creating intelligent applications and software, we are able to monetize efficiencies between buyers and sellers."

WeedMaps has a proven history of innovation that has revolutionized the medical cannabis industry. At launch it was the first site to connect patients and dispensaries through a map and dispensary reviews. WeedMaps quickly became the 'go-to' destination for patients looking to find a new dispensary and now refers more patients than any other medium.

The creation of the site's WeedMenu allows dispensaries across the country to update and display their inventory information online and in real time. The WeedExchange was created to centralize the dispensary data and display where to get favorite strains at the lowest price. With the successful Daily Deal application, WeedMaps brought group buying to the cannabis industry and now brings new deals to patients daily.

"We strive to improve the industry standard through technology and save patients money while improving the overall quality of care," said Justin Hartfield, Founder of WeedMaps and Chief Web Officer of General Cannabis. "That's why WeedMaps is currently in development of our next game-changing feature, which will show potency testing results on the WeedMenu."

About General Cannabis
General Cannabis, Inc., (PINKSHEETS: CANA) a technology-based Internet marketing services company, offers customers an integrated suite of services including media, technology, marketing and management. Founded in 2010, General Cannabis is headquartered in Newport Beach, California.

Safe Harbor Notice
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