SOURCE: WeFi

wefi

November 10, 2014 09:00 ET

wefi Executive to Speak on Big Data and Customer Experience Panel at Telecom Analytics World

FAIRFAX, VA--(Marketwired - Nov 10, 2014) - wefi, the market leader in mobile experience and network analytics, announced today that David Fishman, CMO and VP of Content, will participate in the "Leveraging Big Data & Advanced Analytics to Create Customer Loyalty and Improve Customer Experience" panel discussion at Telecom Analytics World 2014. Fishman will join executives from Razorsight and C-Spire on a panel led by Ari Banerjee, Principal Analyst at Heavy Reading. The panel will discuss leveraging big data and advanced analytics to create customer loyalty and improve customer experience.

Light Reading's Telecom Analytics World conference focuses on advanced big data analytics platforms, tools and applications demanded by Communications Service Providers to unlock the value of all types of data -- structured and unstructured; subscribers and networks; devices, towers and sensors.

The biggest challenge mobile network operators face today is being overwhelmed by unimportant collected data and missing the customer behavior information that can help improve network performance, reduce operating expenditures and drive customer satisfaction and retention initiatives. Mobile operators looking to provide world-class customer experience by continuously monitoring aggregated customer data must be able to effectively and efficiently identify technical issues and improve problem prediction in real time.

wefi applies big data technologies to deliver intelligent network selection and unparalleled user centric visibility into the use of Wi-Fi connectivity, both on and off operator networks. These insights enable actionable decisions to improve their business by delivering a superior, always best connected experience while lowering operational costs.

About wefi
wefi empowers network operators, mobile application developers and content companies to better understand how their customers are behaving on their networks with big data analytics generated from the patented and patent-pending MobileCompass™ platform and comprehensive hotspot database -- the industry's largest with nearly 200 million hotspots. wefi's MobileCompass™ platform, comprised of its Intelligent Connection Manager and analytics suite, deliver the best mobile user experience in wireless network environments, while optimizing costs. Its award-winning analytics solutions also help service providers discover and act on network performance issues, gather insights for efficient small cells and Wi-Fi deployment, and perform customer behavior analysis. The result is more efficient network planning, usage predictions and delivery of the best network connection based on custom connection policies. For more information visit http://www.wefi.com.

Contact Information

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    Bhava Communications for wefi
    Pam Njissang
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