August 18, 2015 11:46 ET

Well.ca and Jessica Alba's The Honest Company Announce Canadian Partnership

Well.ca now offering eco-friendly line, founded by Jessica Alba in Canada with free shipping and quick delivery

TORONTO, ONTARIO--(Marketwired - Aug. 18, 2015) -

Editors Note: There is one photo associated with this press release.

The Honest Company, a brand that offers natural, eco-friendly products is now available at Well.ca, one of Canada's leading online stores. Well.ca is among the first Canadian retailers to bring The Honest Company to Canada, giving Canadians easier access to the coveted American brand.

"Well.ca and The Honest Company both believe in bringing safe, eco-friendly products to families in a convenient way," said Well.ca CEO Rebecca McKillican. "The Honest Company is one of the most loved, fastest growing baby and home brands in the U.S. and Well.ca is one of the fastest growing online shopping destinations for green and natural products in Canada. We are thrilled to be able to bring this great line to Canadians!"

Through this partnership, Well.ca will offer the full range of The Honest Company's products that will be available in Canada including baby diapers and wipes, award-winning household cleaners, and skincare and bath essentials, and will offer free shipping within Canada on all orders over $29. Well.ca will feature over 30 products, ranging in price from $5.99 to $35.99 CAD. Also, in the coming weeks, Well.ca will launch Honest Company product bundles (e.g., a month's worth of diapers and wipes), one of the features the brand is known for in the U.S.

Co-founded by actress Jessica Alba, The Honest Company's products are made with safe, natural, high-quality ingredients. "I am a big fan of the Honest Company," added Erin Young, CMO of Well.ca and recent mom to a third child. "I have used the products and truly believe in them. My newborn son has been wearing the diapers and I am thrilled with them - they are eco-friendly, beautifully designed and most importantly, they work! I am confident that Well.ca customers and Canadians more broadly will share my enthusiasm once they try the products."

To learn more about The Honest Company at Well.ca and to see the full range of products available, please visit https://well.ca/brand/the-honest-company.html.

The Honest Company, founded by Jessica Alba, Christopher Gavigan, Brian Lee, and Sean Kane, was created to ensure parents had access to safe, non-toxic and eco-friendly products that allowed them to make healthier choices for their families. The Honest Company believes in sustainability, engaging with both employees and community, and supporting non-profit initiatives that work towards solving social issues for children and families.

About Well.ca

With more than 50,000 products from 3,000 brands, Well.ca is Canada's premier online health, beauty and baby store with a focus on green and natural products. Well.ca's focus is giving customers a simple, hassle-free shopping experience with products delivered right to your door. Well.ca was recently selected by Forrester as having the #1 customer experience in Canada.

To view the photo associated with this press release, please visit the following link: http://media3.marketwire.com/docs/well0818.jpg

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