Wells Fargo Deploys Atempo Digital Archive and Atempo Time Navigator to Protect and Preserve Digital Media Files

Premier Banking Institution Migrates From Videotape Workflow to Fully Digital Workflow With Integrated Atempo Solutions


PALO ALTO, CA--(Marketwire - Aug 25, 2011) - Atempo, a leading provider of cross-platform data protection and archiving solutions, today announced that the San Francisco, Calif., branch of Wells Fargo & Company's Creative Services division has deployed the Atempo Digital Archive (ADA) and Atempo Time Navigator (ATN) products to protect, manage and preserve the data throughout the organization's file-based, fully digital workflow. Atempo digital solutions addressed the challenges in the organization's production process with a two-fold strategy: support a new digital asset management system for organizing digital content, and backup and archive digital files to minimize storage requirements, reduce production costs, and mitigate the risk of data loss.

"Atempo Digital Archive and Atempo Time Navigator were critical during our conversion to a fully digital workflow," explained John E. Thompson, San Francisco operations manager, Creative Services, Wells Fargo. "With large volumes of content we're creating and reusing, Atempo Digital Archive is essential for migrating files to a digital archive while ensuring the content would remain readily available. With our new digital workflow built on Atempo solutions, the Creative Services team has streamlined operations so that we're completing more projects with the same number of people."

Based out of the Wells Fargo headquarters in San Francisco, Calif., Wells Fargo Creative Services operates within the Corporate Communications department to develop and deliver video and multimedia content for internal communications, including training, communications and conference support.

With 280,000 team members and more than eighty lines of business to support, Wells Fargo's internal communications demands are both varied and time critical. The original video production process required capturing and digitizing raw footage from videotape for editing, in addition to copying completed projects back to videotape for archiving -- a challenge for both content storage and for locating, retrieving and re-digitizing footage.

To migrate to a digital file-based workflow, Wells Fargo first deployed Apple Xsan, the storage area network file system for Mac. Video content recorded on compact flash and XDCam disks are uploaded to the Xsan and ingested directly into Final Cut Server and Xsan after filming. Every night, the entire Xsan system, shared folders and project management system are backed up using Atempo Time Navigator. With limited numbers of flash cards and XDCam disks, systematic ATN backups allow the team to quickly clear the camera-captured media for new projects and guarantee that irreproducible footage is not inadvertently lost.

Used in tandem, the integrated Atempo Digital Archive and Apple Final Cut Server solutions allow the team to view raw footage via proxies and migrate completed projects directly to archive. When content from completed projects is needed again, editors can locate and restore files either through Final Cut Server or ADA interfaces, simplifying content reuse.

Implementing ADA and ATN has greatly improved productivity while simultaneously reducing ongoing management costs and datacenter footprint for Wells Fargo. The team now produces double the number of projects without increasing headcount. In migrating to a more compressed LTO tape archival system, Wells Fargo was able to reclaim key building space, repurposing two-thirds of the original videotape room into a new shooting studio, multi-camera control room and server room. Atempo Time Navigator's consistent backups also increased reliability of file retention and allowed for the fast retrieval of valuable assets in the event of data loss.

"Atempo's line of solutions are well suited to address the unique challenges that organizations like Wells Fargo experience when they make the transition to a fully digital workflow," said Richard Heitmann, vice president of Marketing at Atempo. "Atempo Digital Archive and Atempo Time Navigator seamlessly accommodate higher levels of production by providing efficient solutions that meet the needs of corporate creative service groups without locking them into a proprietary file format, file system or hardware platform."

About Atempo
Atempo enables organizations to preserve and protect digital information simply and effectively, across any infrastructure, on any platform, over long periods of time. Atempo's comprehensive archiving solutions deliver policy-based and workflow-driven management of rich media files, email and other high-value digital assets to maximize the efficiency and performance of storage systems and reduce long-term storage costs. Atempo's fully-integrated software portfolio also includes backup and recovery of heterogeneous servers, workstations and laptops throughout the enterprise -- from the data center to remote offices. Atempo serves thousands of customers around the world through a sales and support network of over 200 resellers and partners. Learn more about Atempo at http://www.atempo.com.

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Contact Information:

Contact:
Aaron Quinones
Bhava Communications
Email Contact
510-845-0665

Wells Fargo deployed Atempo solutions to move from videotape to a fully digital workflow, enabling the Creative Services department to decrease capital costs, double production without increasing headcount and ensure complete data protection. Atempo Digital Archive and Atempo Time Navigator products offer advanced, high-performance protection and archival solutions for rich media.