SOURCE: Welocalize


April 26, 2016 15:09 ET

Welocalize and Adapt Worldwide Sponsor and Present at Texas Marketing Summit

FREDERICK, MD and HOUSTON, TX--(Marketwired - Apr 26, 2016) - Welocalize, global leader in innovative translation and localization solutions, will share expertise about multilingual digital marketing as sponsors and presenters at the Texas Marketing Summit taking place on April 28, 2016, at the Hyatt Regency Hotel in Houston, Texas.

Huw Aveston, managing director of Adapt Worldwide, a Welocalize multilingual digital marketing agency, will be a featured panelist in the discussion, "Building a Successful Agency and Brand Collaboration." This session will focus on how marketers and their creative partners build and sustain a collaborative partnership to grow market share and expand their digital footprint.

Welocalize's localization and digital marketing team members will be on hand at the summit to discuss marketing strategies and the role of globalization in today's global economy. They will be sharing knowledge and insights on how to best expand global reach through multilingual digital marketing content.

"Welocalize partners with global marketers to help culturally adapt digital marketing materials and activities into languages and visuals that best represent the brand and target market audience," said Jamie Glass, CMO and EVP of global service lines at Welocalize. "Welocalize and Adapt Worldwide are delighted to be actively participating at the Texas Marketing Summit and we look forward to exchanging best practices and collaborating with marketing professionals on a broad range of digital and localization topics."

As the demands for translation and localization services continue to grow for all content types, in particular SEO, web, copywriting and paid media campaigns, Welocalize and Adapt Worldwide will be at the summit to detail specific case studies and examples of how multinational organizations are able to better reach global audiences and consumers online.

The Texas Marketing Summit brings together like-minded marketing professionals, creative and digital agencies and experts from the media technology industry. The summit provides a valuable educational and networking forum for any key decision-maker working in global marketing. For more information visit

In addition to sponsoring the summit, Welocalize is hosting a series of exclusive LocLeaders Local 2016 events at a number of venues across North America in April and May 2016 to digitally connect language services and marketing professionals. 

The first Welocalize LocLeaders Local of 2016 takes place at Hotel Sorella CityCentre's Monnalisa Bar in Houston from 6:00 PM to 8:00 PM on Friday, April 29, the day following the Texas Marketing Summit. The event is a social networking event that connects marketing agency and brand marketing professionals with language pros. The event is hosted by Huw Aveston, general manager and co-founder of Adapt Worldwide, a Welocalize multilingual digital marketing agency, and the Welocalize Houston Center of Excellence. To register for LocLeaders Local Houston on Friday, April 29, visit:

About Welocalize - Welocalize, Inc., founded in 1997, offers innovative translation and localization solutions helping global brands to grow and reach audiences around the world in more than 175 languages. We provide translation and localization services, talent management, language tools, automation and technology, quality and program management. Our range of managed language services include machine translation, digital marketing, validation and testing, interpretation, staffing and enterprise translation management technologies. We specialize in consumer, technology, manufacturing, learning, oil and gas, travel and hospitality, marketing and advertising, finance, legal and the life sciences industry language solutions. With more than 700 employees worldwide, Welocalize maintains offices in the United States, United Kingdom, Germany, Ireland, Italy, Romania, Japan and China.

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