SOURCE: Westcon Group, Inc.

Westcon Group, Inc.

February 23, 2010 11:21 ET

Westcon Convergence Introduces RapidRamp, Initiative to Accelerate Reseller Competencies in Avaya Products and Sales

Comprehensive Onboarding Program Features Operational, Sales and Technical Curriculums for New Avaya Channel Partners

TARRYTOWN, NY--(Marketwire - February 23, 2010) - Westcon Group, Inc., the leading specialty distributor in networking, convergence, security and mobility, announced that its Westcon Convergence business practice has created "RapidRamp," a powerful onboarding resource for resellers looking to increase their skills and knowledge in selling Avaya products. RapidRamp, which features a broad range of in-person courses taught by industry professionals, as well as 'on-demand' content modules, is designed to help new Avaya Channel Partners accelerate their success in selling Avaya products and services.

Once enrolled in RapidRamp, resellers can choose from beginning or advanced coursework in three basic curriculum channels: operational, sales and technical. Each course is taught by qualified personnel from Westcon Convergence, Avaya and Avaya Partners. Typical course titles range from "Mid-Markets Solution Selling" to "Avaya Solutions Designer One On One," and are delivered as webinars, module downloads or in classroom settings.

"RapidRamp is the latest and most powerful of several initiatives we have undertaken to help new Avaya Channel Partners increase their chances at business success," commented Steve Bernard, vice president and general manager, Westcon Convergence. "Once a reseller signs on to RapidRamp, which is complementary to our loyal customers, they are provided with a wide array of strategic resources; not only course content, but dedicated account managers, business development managers and onboarding experts to help make sure their specific business needs are being looked after."

RapidRamp represents yet another onboarding and training initiative Westcon Convergence has launched following Avaya's recent acquisition of Nortel. Recently, a series of Avaya New Partner Boot Camps in the U.S. and Canada was introduced. These two and a half day events provide new Avaya Partners with a detailed road map of Avaya product and services, while providing a path for current Nortel partners to become Authorized Avaya Partners.

"Westcon's unique history of serving as a global distributor for both Avaya and Nortel helps ensure a high-caliber experience for our channel partners," said Mike Reid, vice president, Americas Distributor Channel, Avaya. "Through RapidRamp, new Avaya Partners can efficiently learn about the resources that Westcon Convergence offers and how to best leverage Avaya's solutions and services for in both SME and large enterprise environments."

"As one of the only major distributors to carry both Nortel and Avaya, Westcon Convergence has the best vantage point to help resellers get in front of what is an extremely promising opportunity," said Jim Filbin, president of Canton, MA based Beacon Telecom, Inc. and an attendee at the Philadelphia boot camp held last month. "We walked away more confident and more knowledgeable about how we might leverage the Avaya product set in solving our customers' business problems."

To learn more about the RapidRamp Training Program, visit or contact: Jamie Weiss, Business Development Manager, 402-334-4215,

About Westcon Group

Westcon Group, Inc. is the leading specialty distributor in networking, security, mobility and convergence for leading technology vendors, including Cisco, Nortel, Avaya and Polycom. Through its Comstor, Westcon Convergence, and Westcon Security business practices, Westcon Group sells products and services to resellers, systems integrators and service providers. Westcon Group has particular expertise in the convergence of voice, data and video applications and technologies, including voice-over Internet protocol, or VoIP, security for networking and communications systems, remote access, Internet and e-business, virtual private networks, videoconferencing and wireless connectivity. For more information, visit

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