SOURCE: Westone Laboratories, Inc.

February 21, 2011 09:31 ET

Westone Reveals ES Exotics and New Custom Shop In-Ear Musicians' Monitors

Westone Laboratories, Inc. Reveals New ES Exotics and Custom Art Program for ES Series In-Ear Musicians' Monitors Including New ES Exotic With Shell Veneers

COLORADO SPRINGS, CO--(Marketwire - February 21, 2011) -  Westone introduces a new Custom Shop program that takes "custom ears" to a whole new level. Using a newly developed process appropriately called Image Lock, Westone's custom art has incredible resolution as well as durability. Also introduced as part of Westone's new Custom Shop is the ES Exotic series, which uses real shell veneers to produce a new level of custom faceplates. 

"Westone has revolutionized the custom in-ear musicians' monitor industry with class leading products superior in both sound and quality. Our new Custom Shop allows customers to further individualize their monitors to express their personal tastes," says Jeff Kwiatkowski, Director of Music Products. 

The Westone ES Custom Shop now offers three options of customization. 

Level 1 custom art is a comprehensive and rapidly expanding library of artwork created by the in-house Westone creative team. Level 1 includes the Westone Image Lock process with resolution up to 1440dpi. 

Level 2 custom art gives the consumer total creative control as they supply their own image, logo or custom creation. Westone designers then scale and enhance the image for optimum fit on the custom earpiece. The sky is the limit, with the exception of those images that are protected with copyrights or trademarks.

ES Exotics use real shell veneers to adorn each earpiece with a unique color and pattern only nature could dream up. ES Exotics are offered in nine unique and exotic shell colors. Each shell faceplate is protected with Westone's Image Lock process; this insures that the earpiece will sparkle for years to come.

"Continuing to push the envelope with our custom products is very exciting. A tremendous amount of research and development has yielded a new custom program that offers true customization and exceptional quality," explains T.J. Chambless, New Products Introduction Manager. "The Image Lock process not only gives us extreme resolution but also protects the artwork with a scratch resistant surface that will stand up to years of professional use."

Westone Custom Shop products are available immediately. Level 1 custom art adds a suggested retail price of $75 to any ES Series in-ear musicians' monitor. Level 2 adds $95 and the ES Exotics shell adds $125 to the price of any ES Series monitor. Westone Custom Shop can be viewed on the new Custom Shop section of the Westone Music Products website, www.westonemusicproducts.com/custom-shop 

Westone, The In-Ear Experts since 1959, has been at the forefront of in-ear monitoring technology since the early 1990's. Offering a wide range of custom and universal-fit products for music lovers and musicians the world over, Westone musicians' monitors are used by acts ranging from Third Day and Playing for Change to Flyleaf and Nine Inch Nails. Westone is committed to superior customer service, with musicians on the development team, experienced audiologists on staff and knowledgeable technical support personnel available to answer any questions.

For more information, contact David Slepak, Manager of Marketing, Westone Laboratories, Inc., 2235 Executive Circle, Colorado Springs, CO 80906. Call toll-free 1-800-525-5071, e-mail dslepak@westone.com, or visit westonemusicproducts.com.

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