November 28, 2012 11:26 ET

What Americans Bought! Black Friday (and CYBER MONDAY), by the Numbers

NEW YORK, NY--(Marketwire - Nov 28, 2012) - By all accounts, the 2012 Holiday shopping weekend was the busiest ever. America's true pastime is shopping and Black Friday is the Super Bowl, World Series and March Madness rolled into one. The Consumer Electronics Association's annual Black Friday Survey is out; showing early half of all U.S. adults shopped Thanksgiving through Cyber Monday, spending $50 billion on gifts.

Nearly three in four consumers said deals were as good or better than last year. Electronics were big winners Thanksgiving weekend, trailing only clothes as the most popular items purchased with nearly half of those who bought gifts buying tech. In fact, 1 in 10 shoppers bought ONLY tech.

Televisions, specifically large screen displays, were the most popular tech purchased over the weekend. Smartphones, tablets, headphones and notebook/laptop computers also fared well.

For more about what consumers want and where you can buy it, go to

This release is provided by for whom Shawn DuBravac is a spokesperson on behalf of the organizations referred.

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Contact Information

  • Company Contact:
    Steve Kidera
    Consumer Electronics Association


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