SOURCE: Tours.com

Tours.com

October 24, 2016 07:00 ET

What's the Reality of Virtual Reality in the Travel space

Sightseeing.com & Tours.com's VR Tourism News is finding out

SAN FRANCISCO, CA--(Marketwired - October 24, 2016) - With content strictly geared for the travel professional, VR Tourism News, is the first and only newsletter focused on the current and potential impact of VR on the travel industry. Established by Sightseeing.com & Tours.com the newsletter is already drawing attention from not only its circulation of 150,000 North American travel professionals but from those involved in creating the new technologies.

As Maria Polk, CEO of Tours.com & Sightseeing.com says: "It's becoming clear that ultimately VR will drastically affect how consumers buy travel and how it is sold and distributed but… how soon? And how it is currently being used? That's what we focus on."

Each issue of VR Tourism News details specific companies that are utilizing the technology as well as what industry leaders are saying about the future of not only VR, but AR -- augmented reality. Augmented Reality is the blending of VR and real life. Deborah Reinow, Executive Editor, stated," For instance, it's fascinating to read about the effects of Pokémon Go, an AR worldwide phenomenon, on the minds of tourism marketers. It has definitely attracted new attention from our industry."

We are very, very interested in hearing from any travel company, hotel or attraction that uses these exciting new technologies. For a look at the recent edition of VR Tourism News, click here.

About us: Tours.com is the parent company of two well established tourism websites and 3 trade newsletters. Tours.com, The only Worldwide Directory of Tours and Vacations, provides a deep and searchable worldwide database of tour and vacation operators. Sightseeing.com is the resource for local sightseeing and attractions around the world. Trade newsletters include:

VR Tourism News -- The 1st VR Newsletter Exclusively for the Travel Industry, Travel-Intel a weekly compendium for retail agents with a circulation of 103,000+ to North American Travel Agents and Sightseeing News & Views Tours.com celebrated its 20th anniversary in 2015.

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