SOURCE: Mountain States Rosen

Mountain States Rosen

December 08, 2011 10:17 ET

A White Tablecloth Holiday Experience: Easily Prepared and Served in the Comfort of Home

Mountain States Rosen Brings Outstanding Taste, Quality and Lifestyle Ingredients to your Holiday Entertaining

BRONX, NY--(Marketwire - Dec 8, 2011) - Selecting a holiday entertaining recipe that's flavorful, easy to prepare and unique can be a daunting task. This year, go for "the wow factor," but keep it simple.

"The holidays can be a stressful time to entertain," said Mark Hirschorn, Director of Veal Operations and a graduate of Hyde Park Culinary Institute, with Mountain States Rosen (MSR). "Veal is a great way to deliver unexpected elegance without the hassle of marinating or pre-tenderizing. With a quality cut and a few, fresh ingredients, you can count on veal to deliver a one-of-a-kind eating experience for guests."

Mountain States Rosen's all-American veal is available under a variety of premium private label brands, including the Cedar Springs Nature-Veal brand. It is naturally delicious and has no added hormones and artificial tenderizers. Produced with extraordinary care and the highest quality standards, this fork-tender, velvety veal is the preferred choice of many 5-star chefs across the country. It's also a nutrient-dense, protein powerhouse, serving as a natural source of zinc, niacin, and vitamins B-12 and B-6i.

"We pride ourselves on top-quality, the highest safety rating in the industry and unparalleled animal care," said Paul McCauley, MSR Director of Operations. "Our veal is so versatile in terms of cuts and preparation options and so easy to prepare that cooks at every level can enjoy compliments customarily reserved for the best of party caterers."

This holiday season whether entertaining friends, neighbors, work colleagues, or family -- if you want to make a great impression, try pairing Cedar Springs Nature-Veal with fresh, in-season ingredients. For an Asian-inspired twist to the always popular meatball appetizer, Chef Hirschorn offers a succulent, quick-and-easy recipe below. For additional recipes and tips and to find out where to purchase MSR veal, sold under a variety of premium brand labels, visit www.msrveal.com.

Special Offer for Your Readers
For a limited time, consumers are invited to be among the first to "like" MSR on its new Facebook page to be automatically entered into a daily drawing to win a Meatballer accessory -- the mess-free, stress-free way to make Chef Hirschorn's cocktail meatballs [recipe below] this holiday season.

Asian-Inspired Cocktail Meatballs

1 lb. Mountain States Rosen veal
1/4 cup panko crumbs
1 egg, beaten
3 tablespoons lite soy sauce
2 tablespoons dry Sherry wine
2 garlic cloves, minced
1 1/2 teaspoons grated ginger
1 teaspoon chile sauce (such as Sambal)
3 scallions (white part only) sliced thin
1/3 cup water chestnuts, finely chopped

Mix all ingredients together except ground veal and Panko crumbs. Add veal to egg mixture and blend well. Add Panko crumbs and fold into meat mixture. Form about 16 one-ounce meatballs. Place on baking sheet. Bake in a 350 degree preheated oven 20-25 minutes.

For an easy dipping sauce, combine 1/2 cup soy sauce, 1/4 cup rice wine vinegar, 2 tablespoons green scallions (sliced), 1/2 teaspoon chile sauce (such as Sambal) and 1 teaspoon sesame oil. Serve room temperature. Garnish with fresh cilantro or thinly sliced scallions.

About Mountain States Rosen
Mountain States Rosen, a producer-owned and service driven company, is the only vertically integrated lamb and veal company in the country and is one of the most significant partnerships formed in the history of the American Lamb and Veal Industry. It combines B. Rosen & Sons, Inc., a three-generation lamb and veal processor/distributor, and the Mountain States Lamb Cooperative, a Wyoming producer-owned cooperative representing sheep producers in thirteen states and Pennsylvania-based Formula One Veal.

This venture is unprecedented and allows the combined company of Mountain States Rosen to oversee all phases of the supply chain -- from ranch to delivery to fine grocery and specialty stores and restaurants throughout the country. MSR is committed to providing the finest lamb and veal in the country and recently achieved the highest food safety and quality certification from the Safe Quality Food (SQF) Institute, the only lamb and veal company in the nation to receive top Level 3 certification.

For additional information or an MSR interview or tour, please contact jessica@prevailstrategy.com.

i Veal's Nutritional Profile: Veal Research funded by the Beef Checkoff Program, vealmadeeasy.com

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