SOURCE: WhitePages


July 01, 2011 08:00 ET

WhitePages Launches Its Popular On-the-Go Directory for the New HP TouchPad

New App Delivers Local Search for People and Businesses, Location-Aware Store Locator, Click to Call and Printing Directions to HP Printers

SEATTLE, WA--(Marketwire - Jul 1, 2011) - WhitePages ( today announced the availability of its new on-the-go directory app in support of today's HP TouchPad launch. Available now, the WhitePages app offers HP webOS users quick access to clear and concise contact information for people and businesses -- addresses, phone numbers, maps and driving directions, website link, hours of operation for popular stores and 'save to contacts' functionality to keep address books up to date.

"We have seen great adoption since we launched our HP webOS mobile app for phones a little over a month ago," said Bill Brooks, Mobile Business Development Director at WhitePages. "We love the openness and unique capabilities of the webOS platform, and the TouchPad gave us even more real estate to innovate with distinguishing features like click to call and the ability to print driving directions to any compatible HP printer."

WhitePages has reached an audience of over 11 million mobile users through its top 10 iPhone and Android reference apps, as well as its popular iPad, webOS, BlackBerry,, and text LOOKUP mobile offerings.

The new HP webOS app is loaded with popular WhitePages mobile features:

  • Mobile People Search: Immediate access to the most comprehensive source of phone numbers and addresses. WhitePages' database includes contact information for over 200 million people -- that's 90 percent of the US population.
  • Local Business Search: By detecting user location, WhitePages' easy to use business search provides fast results for nearby businesses by name or by category.
  • Location Aware Store Locator: Popular stores are automatically suggested based on current location, with one-tap access to over 1 million verified businesses to find the results you want fast.
  • Reverse Phone Lookup: Putting a name to unknown numbers with ease, standard WhitePages search finds landlines and businesses, and premium search options are available for cell phones and other hard to find numbers.
  • Save to Contacts: Add caller name, address and number to the TouchPad's Contacts app with just one tap.

Like the WhitePages mobile app for webOS phones, the new WhitePages TouchPad app is deeply integrated within the HP device experience, thanks to the innovative capabilities of the webOS platform, including:

  • Seamless integration with Just Type, which lets webOS users easily find and update phone numbers, email and physical addresses not already in users' phone address books.
  • Groundbreaking new application cross-linking capability that allows app developers and merchants to use a simple "W" icon to populate order forms and delivery forms with WhitePages listing information within their own application. The Mobile Florist supports this today, with more applications to come.

In addition, the TouchPad platform also enables the WhitePages app to:

  • Print Driving Directions: Print any WhitePages listing with driving directions from your current location to compatible networked HP printers. Printed listings include detailed contact information with maps and directions from Bing™. Business listings include additional useful information like store hours and website.
  • Click to Call: From any WhitePages listing it's just a single tap to place a call.

The WhitePages on-the-go directory app for TouchPad is free and available immediately in the HP webOS App Catalog on the HP TouchPad.

About HP TouchPad
HP TouchPad is part of a growing family of webOS devices designed to keep people better connected.(1) With webOS, HP TouchPad users have a next-level multitasking experience, integrated access to their information with HP Synergy, the ability to find information on the device or the web using the Just Type feature, and unobtrusive notifications.(2) TouchPad is a productivity powerhouse that also offers access to the cloud and entertainment, including movies, TV shows, games, photos, books, magazines and premium audio playback with stereo speakers and Beats Audio™ technology.(3) More information about HP TouchPad is available at

About WhitePages
WhitePages is the leading provider of contact information for people and businesses in the U.S. With over 20 million unique monthly users and powering over 2 billion searches on over 1,500 sites including MSN and the United States Postal Service, only WhitePages offers consumers one-click access to more than 200 million adults, also providing them with the ability to edit and control their own listings. The company's suite of mobile products includes a top-50 mobile website and popular iPhone, Android, BlackBerry and webOS applications that have been downloaded more than 11 million times.

For more information, please visit, or check out the WhitePages blog at

WhitePages and their respective logos are trademarks, registered trademarks, or service marks of White Pages. Other products and company names mentioned are the trademarks of their respective owners.

(1) Internet access within wireless coverage area only. Wi-Fi within range of 802.11a/b/g/n Wi-Fi network. Some Wi-Fi hotspots may require fee for usage. Not all web content may be available. Email and related information required for setup and activation.
(2) Within wireless coverage area only. Microsoft Exchange email, contacts, and calendars available for ActiveSync only; requires Microsoft Outlook using Exchange Server 2003 with SP2, Exchange Server 2007, or Exchange Server 2010.
(3) Third-party software available separately. Within wireless coverage area only. Requires data services at additional cost. Not all apps available on all devices.

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