SOURCE: WHY USA Financial Group, Inc.

November 27, 2007 08:30 ET

WHY USA Retains Experienced CPA and Financial Compliance Consultant, Kenneth Yonika as Interim CFO

MINNEAPOLIS, MN--(Marketwire - November 27, 2007) - WHY USA Financial Group, Inc. (PINKSHEETS: WUFG), a publicly traded financial services company headquartered in Minneapolis, MN, today announced its hiring of Kenneth Yonika as Interim CFO.

The company has retained Yonika in preparation for trading on the OTCBB as a fully-reporting company and completing the audits in doing so.

"Ken has dealt with public offerings as well as M&A involving large and small companies, giving him a broad base of strategic planning experience as well as a network of investor relationships. He has raised various forms of private and venture capital, so he also understands the needs and perspectives of institutional investors," said James B. Kylstad, Chairman and CEO, WHY USA.

"With Ken onboard, we feel confident that we can move quickly to become a fully reporting company once again and eventually become listed on one of the national exchanges. This is not an easy task however, with Ken's help working together with our team of professional advisors, we believe it is obtainable. We are very pleased that Ken has decided to join our team."

Yonika, a licensed certified public accountant (CPA) and senior finance executive with more than 18 years experience working with publicly traded companies as well as big four accountants and national law firms, has held management responsibility for financial reporting with a billion dollar biotech company, as well as several other biotech and high tech start-ups. His broad-based experience includes, in addition to financial and external reporting, initial public offerings, mergers and acquisitions, international business, as well as managing operational issues surrounding both logistics and manufacturing. Yonika will assist WHY USA Financial Group, which is currently a non-reporting publicly traded company, to meet all requirements of the SEC and Sarbanes-Oxley."

Yonika has extensive experience working with public companies in financial and external reporting roles. Yonika is a former big four CPA with ties to national accounting and law firms, as well as several investment banks based in Southern California.

About WHY USA Financial Group, Inc.

WHY USA serves as the holding company which provides mortgage banking and real estate services through its wholly owned subsidiaries: Discover Mortgage, TCS Mortgage, and WHY USA North America, Inc., which is a national real estate franchise company. These subsidiaries provide services to homebuyers, home sellers, real estate brokers and their agents, as well as homebuilders. They offer real estate franchise sales, support and training for the owners and agents of the franchisee network.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for WHY USA's products and services, its ability to succeed in growing revenue, the effect of new competitors in its market, integration of acquired businesses, and other risk factors identified from time to time by WHY USA Financial Group, Inc.

Contact Information