IRVINE, CA--(Marketwire - Feb 25, 2013) - Wienerschnitzel, the world's largest hot dog chain, is offering guests the chance to win big once again during its fourth annual "Cash in on a Corn Dog" sweepstakes by giving away $100,000 in cash prizes and more than 1.2 million free corn dogs. Beginning Feb. 25, every corn dog stick will reveal either an instant winner or a code to redeem prizes online. Approximately one out of every four 99₵ corn dogs purchased will win a prize on the spot ranging from the grand cash prize of $10,000 to a free corn dog.
"If we've learned anything from this sweepstakes over the past three years, it's that our fans love cash and corn dogs!" said Tom Amberger, vice president of marketing for Wienerschnitzel. "We're excited to bring back this popular game for the fourth year, offering guests many chances to win cash and free food, all while enjoying our fan-favorite corn dogs for only 99₵ each."
During the "Cash in on a Corn Dog" sweepstakes, when a corn dog is purchased, guests have a chance to win prizes including: $10,000, $1,000, $100 or $50 in cash and $10 or $5 "Wiener Cash" for in-store use. Customers that receive a stick printed with a 10-digit code can enter online at www.CashInOnACornDog.com and register for the chance to win. All cash prizes and "Wiener Cash" will be fulfilled by mail.
Official rules for the sweepstakes are viewable online at www.cashinonacorndog.com including directions on how guests can request a free Corn Dog stick by sending a self-addressed, stamped envelope to the sweepstakes' office. The "Cash in on a Corn Dog" sweepstakes is available at participating locations only through May 31, 2013 or while supplies last in-store. Customers pay all applicable sales tax and may redeem prizes until June 30, 2013.
The "Cash in on a Corn Dog" sweepstakes will be supported with television and radio advertising, email and online marketing, social media and in-store point-of-purchase materials.
Founded by John Galardi in 1961 with a single hot dog stand in Wilmington, Calif., Wienerschnitzel (www.wienerschnitzel.com) is a bona fide pioneer of the quick-service food industry. The world's largest hot dog chain serves more than 120 million hot dogs annually and is famous for its delicious proprietary chili recipe. Based in Irvine, Calif., Wienerschnitzel operates or franchises 351 stores in 10 states and Guam. It is part of Galardi Group, which is also the parent company of The Hamburger Stand and Tastee Freez LLC.