SOURCE: Wildfire Interactive

Wildfire Interactive

May 11, 2011 08:00 ET

Wildfire Interactive Named Top 50 Startup Worldwide at TiECon 2011

CMO to Present on the Role of Social Media Marketing in Successful Campaigns

PALO ALTO, CA--(Marketwire - May 11, 2011) - Wildfire Interactive, the social media marketing and interactive promotions company, today announced that it has been chosen as a winner of the TiE50 Award. The TiE50 Award is given to the top 50 startups in the World. In addition, Amy Millard, Wildfire Interactive CMO, will be participating on a panel that will explore what marketing tactics are currently being conducted to most effectively leverage social media.

This year, the TiE50 program screened more than 1,600 companies worldwide through a multi-tier screening and judging process. "Wildfire Interactive was ranked among the best-of-breed by a team of 60 highly accomplished and experienced judges. These experts included globally recognized venture capitalists, CEOs, academia and serial entrepreneurs," said Vish Mishra, chairman of TiECon 2011 and president of TiE Silicon Valley.

"The rapid rise of social media has meant that marketers are looking for advice on social media campaigns," said Amy Millard, Wildfire Interactive CMO. "The TiECon panel will focus on best practices that are important for advertisers in any social media campaign, assessing the success of current approaches as well as evaluating emerging ad targeting and related technologies."

Wildfire Interactive will be honored at TiECon 2011 on May 13 and 14 at the Santa Clara Convention Center in Santa Clara, CA. Amy Millard's panel, Social Media Marketing - The New Mode of Marketing for Every Brand and Merchant, will take place Saturday, May 14, from 3:15 p.m. to 4:15 p.m. PT.

To learn more about Wildfire Interactive, visit http://www.wildfireapp.com/.

About Wildfire Interactive
Headquartered in Palo Alto, California, Wildfire Interactive, Inc. is the leader in social media marketing software for Facebook and Twitter promotions. Wildfire Interactive is a privately-held technology company that enables organizations to engage the hundreds of millions of users of social networks. Our patent-pending technology allows corporations, small businesses, marketing agencies and bloggers to easily create their own attractive, branded interactive campaigns (e.g. sweepstakes, contests, giveaways, coupons and more) and to simultaneously publish them in multiple social networks and on their website. Intuitive, streamlined and affordable, our software is simple enough for even the least tech-savvy business manager to use, and flexible enough to suit the needs of the most creative marketer or advertising agency. Wildfire Interactive customers include Facebook, Amazon, Ogilvy and Target.

Contact Information

  • Contact:
    Jennifer Hirsch
    Wildfire Interactive
    (650) 281-1963
    Email Contact

    Daniella Klopocki
    SHIFT Communications
    (415) 591-8459
    Email Contact