SOURCE: WildTangent

WildTangent

August 17, 2011 09:00 ET

WildTangent Adds Activision Games to Its Line-Up of Enthusiast, Casual and Family Games

REDMOND, WA--(Marketwire - Aug 17, 2011) - WildTangent today announced that it is adding a host of Activision's games to the WildTangent games service. This move further expands the number of popular enthusiast games offered on WildTangent.com while also adding top-quality casual and family titles for all members of the household.

"Our mission is to provide great content for our large, growing, diverse audience of family, casual and enthusiast players," said Sean Vanderdasson, senior vice president of the WildTangent games service. "The addition of Activision, a leader in the online and console game space, is the perfect step toward achieving that mission. Starting this week, our players can enjoy Prototype, one of the first of several action/adventure titles from Activision."

A variety of Activision's kids and family titles such as Boogie Bunnies, among others are now live in the service with more to be added throughout the year.

The Activision titles offer WildTangent game players everything from high-intensity competition to engrossing storylines to casual and family game play. Prototype is an open world action thriller where players engage in 'Deceive or Destroy' gameplay. More Activision titles will be added in the months to come.

About WildTangent
WildTangent operates a cross-platform games service that allows consumers around the world to access downloadable, online and social games through one convenient Games App. Fueled by our digital currency, WildCoins, and a proprietary ad platform, BrandBoost, the service delivers the most cost efficient way to play games. Consumers can rent games, purchase them or play for free courtesy of brand advertisers.

WildTangent Media also powers advertising for a growing portfolio of 3rd party online and social game developers enabling brands to reach more than 175 million monthly players worldwide with engagement based advertising through our BrandBoost network. BrandBoost has been adopted by premium publishers like Crowdstar, Playdom, Sony Online Entertainment and DreamWorks and is utilized by major global brand advertisers like Unilever, P&G, Microsoft, Kraft and others.