SOURCE: The Bedford Report

The Bedford Report

November 24, 2010 11:25 ET

Will Black Friday Live Up to the Hype?

The Bedford Report Provides Analyst Research on Macy's & Best Buy

NEW YORK, NY--(Marketwire - November 24, 2010) - The unofficial start of the holiday shopping season is right around the corner with "Black Friday" taking place later this week. With unemployment rates remaining high and economic turbulence continuing, retailers have been hurting and desperately need a strong Christmas season to help boost profits. Additionally, key industry players elevated their inventories in preparation for the holidays and analysts argue that retailers must win sales early in the season to limit steep profit-eroding discounts later. The Bedford Report examines the outlook for companies in the Retail Sector and provides research reports on Macy's, Inc. (NYSE: M) and Best Buy Co.(NYSE: BBY). Access to the full company reports can be found at:

Another "holiday headwind" for traditional store retailers is the growing popularity of online retailers. eBay, Amazon and other online retailers offer extremely discounted deals on shipping which is taking consumers away from the stores and on to the Web. Forrester Research predicts that online retail sales in the U.S. will grow 16% in this holiday shopping season compared to last year. This is a frightening stat for traditional retail stores such as Best Buy and Macy's as the National Retail Federation believes overall retail shopping is likely to increase a mere 2.4% this year.

The Bedford Report releases regular market updates on the Discount Variety Stores Industry so investors can stay ahead of the crowd and make the best investment decisions to maximize their returns. Take a few minutes to register with us for free at and get exclusive access to our numerous analyst reports and industry newsletters.

With Black Friday only a few days away, retailers are finally beginning to reveal some of their sales strategies. Typically, merchants try to keep their deals quiet until a day or two before Black Friday for competitive reasons.

Best Buy anticipates higher sales than in years past this Black Friday with the company's executive vice president Shari Ballard arguing that there is "pent up demand."

This Black Friday, the distinction between a discount and department store looks to be less clear. For the first time in its history all the Macy's stores around the country will open at 4 a.m. on Black Friday. Extended store hours on Black Friday is a more traditional move for a discount retailer, such as Walmart.

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