SOURCE: WILL Interactive

December 18, 2006 08:00 ET

WILL Interactive, Inc. Awarded 'Best Serious Game' for Gator Six by the National Training and Simulation Association (NTSA) At I/ITSEC 2006

After a Months-Long Evaluation Process, Luminaries From Industry, Academia and Government Named Gator Six 'Best Serious Game' During the Serious Game Showcase & Challenge at I/ITSEC 2006

ORLANDO, FL -- (MARKET WIRE) -- December 18, 2006 -- WILL Interactive, Inc., Potomac, MD-based leader in virtual experience behavior modification gaming, won the 'Best Serious Game' award from the National Training and Simulation Association for its groundbreaking serious game, Gator Six, Battery Command Virtual Experience. After being evaluated by more than 30 luminaries from industry, academia and various government sectors on their Serious Game-ness, Technical Quality, and Playability/Usability, WILL Interactive, Inc.'s Gator Six was selected as the top serious game at the 2006 Interservice/Industry Training, Simulation and Education Conference (I/ITSEC).

The next generation software uses WILL Interactive, Inc.'s VEILS® (Virtual Experience Immersive Learning Simulation) technology which is a cross between a video game and a feature film that enables users to role play multi-dimensional lead characters in live action, research-based interactive movies that depict real-life decisions and consequences. Gator Six deals with many of the critical issues U.S. soldiers face today. It addresses pre-deployment, combat, and stability operations, and covers issues such as leadership, decision-making, diplomacy, enemy fire, family life, and even a death in the unit. Content for Gator Six is based on the experiences and advice of U.S. Army officers who have returned from Iraq.

"National Training and Simulation Association (NTSA) was pleased to have hosted The Serious Game Showcase & Challenge at I/ITSEC 2006 and we're pleased to see that WILL Interactive, Inc. was chosen as a winner among other great programs," said NTSA President Fred Lewis. "We congratulate WILL Interactive, Inc. for their groundbreaking program and we look forward to seeing them again in 2007."

"Winning this prestigious competition is confirmation of the trend towards realism in serious games. More and more leading organizations are moving from the twitchspeed animation paradigm to games that require critical thinking and address the emotional aspects of decisionmaking," said WILL Interactive, Inc. CEO Sharon Sloane. "We're honored to be recognized for the ability of our simulations to modify behavior and improve performance."

WILL Interactive, Inc. applies the same underlying learning principles and technology to experiential learning products across various industries, including military, corporate training, education and healthcare. These products reach users both cognitively and emotionally, teaching better decisionmaking skills by instructing how to think rather than what to think. WILL Interactive, Inc. sells its off-the-shelf simulation products through its web site and also works with organizations to develop custom programs to meet specific needs and interests.

About WILL Interactive, Inc.:

WILL Interactive Inc., founded in 1994, pioneered and patented the advanced form of digital game-based learning called Virtual Experience Immersive Learning Simulations (VEILS®). WILL works with America's leading organizations to help address their most critical education and training challenges, including issues of national concern. VEILS® uniquely enable users to role-play lead characters in live action, research-based movies and experience real-life decisions and consequences in the safety of cyberspace. WILL Interactive, Inc.'s products are used by millions of military and law enforcement personnel, and are also part of the curriculum in thousands of middle schools, high schools and colleges. WILL Interactive, Inc.'s unique blend of art and science allows them to create immersive learning simulations that have been shown in independent pilot evaluations to improve individuals' decisionmaking under real-life stresses. For more information:

About National Training and Simulation Association:

National Training and Simulation Association (NTSA) provides the training, simulation, related support systems and training services industries a focused, formal organization to represent and promote their business interests in the market place. The Association provides a forum to communicate the full capability and broad characteristics of all of the elements of training systems and services to include associated support services.

Founded in 1988 as a non-profit corporation, the Association fosters communication between the training agencies regarding requirements, procurement issues and policies.

National Training and Simulation Association (NTSA), an affiliate of the National Defense Industrial Association (NDIA).

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