SOURCE: Magnify


October 07, 2010 09:30 ET

Willow House Selects to Power Curated Video Content

Will Power New Media-Rich Community Offering

NEW YORK, NY--(Marketwire - October 7, 2010) - As more and more retail and etailers adopt video -- one of the market's leading communities for independent design consultants has engaged Curated Video Content. Willow House, a home-based business that empowers Design Consultants with educational tools and an exclusive Willow House products catalog, will now have web video powered by

Willow House President Bill Shaw said: "Video is critically important to us. And we wanted to be able to be as selective with the video we share with our consultants as we are with the products we offer in our catalog. With, we have access to a vast video offering -- as big as the web itself -- but can filter and curate so that what we share with our community meets our standards of quality and style."

Willow House is today building the leading community for independent design consultants. Willow House consultants sell exclusively designed home decor and related products at home parties and online. Willow House gives individuals the freedom to set their own hours and bring home a generous paycheck. Because Willow House Design Consultants sell online, guests from all across America can shop between parties.

Said CEO Steven Rosenbaum: "We're living in a world where more and more people want to set their own hours, and build their own income with home-based businesses. Willow House provides individuals with an extraordinary infrastructure to grow their businesses, and doing that means sharing both product information and design and decorating tips and solutions. Willow House understood the power of video, and like many companies today was trying to embrace the power of video without having to become a major producer of video content. Magnify's video Curation and Publishing platform was an ideal fit."

About Willow House

Willow House is the leader in home décor design, offering beautiful and affordable products sold through home gatherings and social networks. With thousands of independent design consultants, the company is also one of the most respected home based business opportunities in America. For more information about Willow House, visit

About platform provides video curation, video upload, and video encoding to 83,000 publishers, ecommerce sites, and communities. Customers deploy a Media 2.0 strategy enabling them to leverage Created, Contributed, and Curated assets on their site.

Contact Information

  • For More Information Contact:
    Filip Szymanski
    Email Contact
    212-787-5273 x 110