SOURCE: VisitSweden

March 27, 2013 10:00 ET

Win the Road Trip of a Lifetime - Experience West Sweden and Skane in a Volvo

VisitSweden Has Partnered With Volvo Cars, Tourism in Skane and the West Sweden Tourist Board for the Annual Sweepstakes Which Offers the Chance to Win an All-Expense Paid Dream Vacation to West Sweden and Skane

NEW YORK, NY--(Marketwire - Mar 27, 2013) -  VisitSweden today announced the launch of the campaign website and sweepstakes offering two lucky people the chance to win the road trip of a lifetime and the opportunity to drive a Volvo through West Sweden and South Sweden (Skåne).

VisitSweden, Volvo Cars North America, Tourism in Skåne and the West Sweden Tourist Board are launching the 2013 website where visitors have a chance to win a one week trip for two to West Sweden and Skåne, complete with flights provided by SAS Scandinavian Airlines, accommodation, restaurant meals, activities and a car to use during the trip, courtesy of Volvo. To enter, visit and create your own ideal vacation itinerary. Choose from a selection of adventures, attractions, restaurants and hotels, then add your selections to the interactive trip planner, share your itinerary with your friends, and submit to be entered in the sweepstakes.

"The website is a great way to experience a quick taste of a vacation in West Sweden and Skane right from your desktop," said Mats Wessman, Country Manager US of VisitSweden. "Visitors can create their ideal vacation choosing from a plethora of historical sites, art venues, outdoor adventures, culinary experiences and city life. By submitting their itinerary, they can win their custom trip for two!"

Volvo Cars of North America's (VCNA) Overseas Delivery Program is a service that offers car buyers the opportunity to not only save money, but to also enjoy an unforgettable experience. After you pick up your new vehicle from the Volvo factory in Gothenburg, you can enjoy taking the car on an unforgettable road trip vacation through Sweden. Then you will bring home the ultimate souvenir, your new Volvo car and many great memories of your travels in Sweden. 

"Volvo cars were born in West Sweden, and are still firmly rooted in the city of Gothenburg, where most of the cars are still manufactured," said Anders Robertson, manager of VCNA's Overseas Delivery. "The campaign gives potential customers a chance to experience the place and culture where their car comes from. It's a very unique experience."

To enter, visit through June 15, 2013.

Contact Information

  • For More Information, Please Contact:
    Michael Raisanen
    TIO Agency