SOURCE: Wine Enthusiast

Wine Enthusiast

September 17, 2013 10:50 ET

Wine Enthusiast Magazine Introduces Groundbreaking Mobile App

Wine Enthusiast's Free Tasting Guide Mobile App Grants Access to Thousands of Reviews for Wines, Spirits and Beers With the Ability to Earn Rewards and Exclusive Discounts

NEW YORK, NY--(Marketwired - September 17, 2013) -   Wine Enthusiast Magazine is pleased to announce the launch of its new, free mobile app: Tasting Guide -- the ultimate imbibing app unlike any other. For the first time ever, users can search thousands of wine, beer and spirits ratings and reviews, written by the most respected editorial team in the industry, in one free, easy-to-use application. Additionally, real-time magazine content is constantly updated for a mobile-friendly experience.

On the Wine Enthusiast Magazine's Tasting Guide App you can:

  • Share your latest wine, spirits and beer discoveries instantly via Facebook, Twitter & Email 
  • Add your own ratings and comments to thousands of Wine Enthusiast-reviewed bottles
  • Use the Interactive Vintage Chart to guide your wine purchases and restaurant selections
  • Earn badges as you build your digital collection to unlock special discounts and offers
  • Grow from wine novice to wine expert with the must-read Wine 101 Guides and the latest news in wine, cocktails, food and travel

Check out the demo video here: http://tastingguide.winemag.com/

"Wine Enthusiast is more than a business, it's a 35-year legacy built on the passion of the approachable wine lifestyle," says Editor and Publisher Adam Strum. "Our new free Tasting Guide app allows our readers to access information from our team of expert editors and tasters right in the palm of their hands. Never before has an application so seamlessly brought together the world of wine, spirits and beer."

The news of Wine Enthusiast's mobile app comes on the heels of the redesign of the Wine Enthusiast Magazine website, WineMag.com. The revolutionary responsive mobile platform features Wine 101 quick links, party guides, the most recent ratings and reviews and more -- all on a cutting edge-system that enables users to view it on any mobile device. Google referred to responsive mobile platforms as their official preferred method for browsing. Now, the most progressive wine magazine of the next generation is available everywhere you are.

The Wine Enthusiast Magazine Tasting Guide went live on the AppStore today. The Tasting Guide will become available for Droid users on Google play by Wednesday, September 25th. For more information about the application please visit tastingguide.winemag.com or join the conversation on Twitter with @WineEnthusiast.

About Wine Enthusiast Magazine
Wine Enthusiast Magazine educates and entertains readers about wine and the wine lifestyle in an accessible and user-friendly way. Published 13 times per year, the magazine's readership is more than 800,000. The magazine and its Buying Guide with more than 100,000 ratings and reviews are available online. The magazine hosts signature Wine Enthusiast events for both consumer and trade. www.WineMag.com

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