-- 64% of survey respondents struggle with escalating costs for services.
-- 57% of respondents rank supporting devices as a close second priority.
The report, "The Real Cost of Wireless Mobility," focuses on how
enterprises are managing wireless mobility programs and the challenges they
face surrounding costs. It identifies how best-in-class performers cut
monthly service costs and operational expenses by reducing the number of
devices, service plans, and carriers that they manage. This approach
contrasts sharply with 80% of the respondents, who indicate they do not
have visibility into wireless expenses and operational costs to manage
wireless mobility.
"With 80% of respondents planning for increases in PDAs with wireless
access, enterprises need to prepare for incremental costs and extra effort
as they shift from simple voice applications to more complex smartphones
with data applications and network connectivity," states Joe Basili,
Research Director for Network Management with Aberdeen. "These new devices
require management of the full life cycle from sourcing, procurement,
connectivity assistance, applications support, security, and data back up
to device replacement and retirement."
Aberdeen Group is pleased to have Amtel, Avotus, BBR Wireless Management,
eOnTheGo, and Traq as sponsors for this report. Their sponsorship enables
Aberdeen to make the report available at no charge through the following
link: http://www.aberdeen.com/link/sponsor.asp?cid=3822
Over 135 global organizations contributed their experiences to the study.
About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market
intelligence that delivers demonstrable results. Having benchmarked more
than 30,000 companies in the past two years, Aberdeen is uniquely
positioned to educate users to action: driving market awareness, creating
demand, enabling sales, and delivering meaningful return-on-investment
analysis. As the trusted advisor to the global technology markets,
corporations turn to Aberdeen™ insights that drive decisions.
As a Harte-Hanks Company, Aberdeen plays a key role of putting content in
context for the global direct and targeted marketing company. Aberdeen's
analytical and independent view of the "customer optimization" process of
Harte-Hanks (Information - Opportunity - Insight - Engagement -
Interaction) extends the client value and accentuates the strategic role
Harte-Hanks brings to the market. For additional information, visit
Aberdeen http://www.aberdeen.com or call (617) 723-7890, or to learn more
about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com.
Contact Information: Media Contact: Joe Basili Aberdeen Harte-Hanks (973) 763-6265 Joe.Basili@aberdeen.com