SOURCE: Aerohive Networks

June 30, 2008 09:00 ET

Wireless LAN Veterans Bob O'Hara and Bill Rossi Join Aerohive Networks Advisory Board

Wireless Industry Pioneers Bring Expert Knowledge to Wireless LAN Innovator

SANTA CLARA, CA--(Marketwire - June 30, 2008) - Aerohive Networks, creators of the controller-less "cooperative control" wireless LAN (WLAN) architecture, announced today that wireless industry veterans Bob O'Hara and Bill Rossi have joined the company's Advisory Board. O'Hara, co-founder of Airespace, is widely regarded as a pioneer in the wireless LAN industry for his significant role in the creation of the original 802.11 standard and for his continued leadership in the evolution and advancement of subsequent wireless standards. Rossi was responsible for leading Cisco's wireless LAN business from inception to $650 million in revenue. O'Hara and Rossi join Advisory Board members Rajeev Krishnamoorthy and Jeff Thermond and will provide Aerohive's executive team with insight and guidance as the company continues to enhance its award-winning cooperative control architecture. Advisory Board member biographies and company information may be found on the company's website at

"It's an honor to welcome these renowned industry veterans to the Aerohive team," said David Flynn, chief executive officer, Aerohive Networks. "Together, they bring a wide range of technical and business acumen that will help Aerohive to succeed in redefining the wireless LAN marketplace. The participation of these wireless industry pioneers is a gratifying endorsement of our unique cooperative control architecture, and I expect that their contributions will have a significant impact on our commercial success."

O'Hara co-founded Airespace, which introduced one of the first centralized control systems for wireless LANs. At Airespace, he directed development of the 802.11 system architecture and drove the adoption of the company's intellectual property in the 802.11 standard. Cisco Systems acquired Airespace in 2005. O'Hara has held executive and senior technical positions at AMD, Informed Technology, and Fairchild Space and Electronics. He is a co-author of the "IEEE 802.11 Handbook: A Designer's Companion," and, in 2004, he was honored by Network World as one of the 50 most powerful people in networking. He holds a B.S. from the University of Maryland and has been issued seven patents for wireless LAN system design.

"When we started Airespace we looked at various approaches to deliver access point coordination and we concluded that, at the time, the centralized controller approach made the most sense," said O'Hara. "Today, the improved price/performance for memory and CPUs combined with Aerohive's innovative software makes it possible to deliver this coordination with a distributed control model that provides improved flexibility, scalability, and resilience. I'm excited to be part of the next important phase of the industry's evolution and to help Aerohive maximize the potential of this new architecture."

Bill Rossi brings extensive wireless LAN expertise to Aerohive based on his prior experience as vice president and general manager of the Wireless Networking Business Unit at Cisco, which he successfully grew from inception to more than $650 million in revenue. Currently he leads Google's Enterprise marketing efforts responsible for promoting Google's search, email, calendaring and collaboration applications into organizations large and small. Prior to Google, he was chief executive officer at Greenfield Networks, a Sequoia Capital-backed chip company that was acquired by Cisco in 2006. Rossi holds an M.B.A. from Harvard Business School and a B.A./B.S.E.E. from Dartmouth College.

"At Cisco, our early success at bringing wireless to the enterprise was primarily in 'tiled floor' environments, including manufacturing, distribution, logistics, retail, and healthcare facilities," said Rossi. "Autonomous APs have been the solution of choice in these environments, but the new mobile applications being deployed now require those environments to move to a coordinated architecture. The functionality, simplicity, and cost effectiveness of Aerohive's controller-less architecture provide a great migration path for these environments. I am very pleased to be able to assist Aerohive in optimizing their solution for these markets."

About Aerohive Networks

Aerohive Networks' cooperative control enterprise wireless LAN architecture provides all the management, mobility, and security of controller-based architectures without the cost, capacity, performance, and availability issues associated with controller deployments. The architecture also scales easily to support 802.11n. In addition, Aerohive solutions provide the reliability and scalability necessary for mission-critical networks and are optimized for voice over wireless LAN (VoWLAN) applications. Aerohive was founded in 2006 and is headquartered in Santa Clara, Calif. The company's investors include Kleiner Perkins Caufield & Byers, Lightspeed Venture Partners, and Northern Light Venture Capital. For more information, please visit or call 408-988-9918.

Contact Information

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